Introduction
In researching various blockchain projects and trends, we have found that after a series of developments and evolutions, some projects have gradually completed the journey from being a single project to a fully-fledged ecosystem. This is especially true for various leading projects based on public chains. For example, Binance, with its exchange, public chain, and laboratory, has now become a huge business empire. However, we believe that everyone has read many research reports on these leading projects, and the opportunities they present are no longer accessible to the average user. Therefore, we will not elaborate on related topics here.
So today, we will shift our perspective, no longer focusing on the same old star projects, but exploring emerging Web3 complexes that are more promising and relatively low-key. Among many projects, we have discovered that X Infinity has completed its global user and ecological layout, building a Web3 version of a global business consortium spanning multiple fields such as infrastructure, finance, metaverse, and tourism.
In actual research, we have also found that many users do not know much about this project. Therefore, this article will, from a more neutral and objective perspective, allow readers to understand X Infinity as much as possible through text.
Introduction to X Infinity
X Infinity is a global Web3 complex headquartered in Dubai. In addition to common ecological sectors, X Infinity also covers Web2 traditional sectors such as tourism, real estate, finance, beauty, and food, and has achieved organic integration with the Web3 ecosystem. The dozens of on-chain ecological systems and the complete off-chain business territory form an organic combination that complements each other, relies on each other, and grows together.
Now we have a relatively general understanding of X Infinity, but what is its main ecological structure and business model? And how did it build such a large-scale business complex through fully on-chain layout and global integration? Let's break it down slowly in the following text.
To understand a platform, we first need to look at its team and ecological composition.
I. Team Composition and Business Segments of X Infinity
As a global Web3 business complex, X Infinity's global headquarters is located in Dubai, the world's financial center. According to data, Eddie and Nigel currently serve as co-CEOs of the group. The group actually holds shares in eleven Web3 projects.
The specific shareholding details of each project are as follows:
1. Centralized exchange - Mars Exchange (MEX). Group Executive President Nigel serves as the CEO of MEX, GC as CIO, Ferenc Kaldenekker as COO in charge of overall operations. X Infinity holds 80% of the actual equity of MEX.
2. Decentralized exchange - ZebSwap. X Infinity actually holds 72% of the equity. The core members of the team are as follows: CEO Eddie; CIO GC; COO Nigel; Advisor: Ferenc.
3. Web3 community - M3 DAO. This organization is fully supported by X Infinity, and M3 DAO is also the core decision-making body of X Infinity's entire ecosystem. It is responsible to all community members and the ecosystem.
4. Web3 Educational Hub - M3 Hub. This platform is fully supported by X Infinity and owned by X Infinity. The core members of the platform are as follows: President: Ferenc / Vice Presidents: Jenson, Peter / Advisors: Eddie, Nigel.
In addition, X Infinity also holds 78% of the real equity of the metaverse platform MetaMars, and 70% of the effective equity of six major platforms including Rocket, Galactic Travel, Loser Chick, Neo Fantasy, Titan, and VOO.
We will also elaborate on the specific roles and actual functions of each major project in X Infinity in the following text.
II. X Infinity's Global Ecological Landscape
To further analyze its ecological logic, we can elaborate from the perspective of business layout. The core of X Infinity's global ecological landscape lies in the collaborative linkage of multiple business segments. First, let's take a look at how X Infinity builds a financial system with the help of its ecological projects.
Financial System: The Foundation of Building a Business Territory
X Infinity's financial system is basically composed of four major projects: MEX, Zebswap, Voopay, and Titan. The core is "reconstructing payment and transactions with blockchain, connecting traditional finance". Its two "trump cards" - Mars Exchange and ZebSwap - form a financial service system covering "centralized + decentralized" services. At the same time, combined with the payment platform Voopay and the RWA incubator TITAN, it has realized the panoramic payment and project connection between Web3 and Web2, and also built the basic financial system model of X Infinity.
(1) Mars Exchange (MEX): Centralized Trading "Stabilizer"
As a centralized exchange in which X Infinity holds 80% of the shares, MEX takes asset diversity, rapid listing capability, and expanding global influence as its core competitiveness. It not only serves retail and institutional traders but also provides an efficient token issuance channel for encrypted projects. After actual experience, it is found that MEX currently supports spot trading and leveraged trading of mainstream cryptocurrencies, basically meeting the needs of digital asset trading. As the most critical user retention and asset conversion place of X Infinity, MEX may be invested with more resources in the future.
(2) ZebSwap: Decentralized Trading "Free Port"
ZebSwap is centered on a decentralized AMM open protocol, without the endorsement of a centralized institution, supporting users to exchange assets across chains without permission, with private keys controlled by users themselves, and focusing on "permissionless cross-chain + efficient returns". As a bridgehead for decentralized trading, X Infinity not only sponsors ZebSwap financially but also provides a lot of help technically. Currently, ZebSwap is the core trading platform of MarsChain, the public chain under X Infinity.
(3) VooPay: Full-Scenario Digital Asset Payment and Management Solution
VooPay is a Web3 digital asset management platform focusing on efficient and secure digital asset management and Web3 trading experience, specially providing users with full-scenario solutions covering digital currency payment and consumption. As the portal for X Infinity's digital asset payment, Voopay has deeply integrated various businesses including digital asset cards, Web3 wallets, and multi-blockchain ecosystems, supporting convenient payment and exchange of various cryptocurrencies. It can be said that it is a key link for users of X Infinity's ecosystem to pay with digital currencies.
(4) Titan: A Bridge Connecting Real-World Assets and Digital Economy
Titan is an RWA incubator focusing on the seamless connection between real-world assets (RWA) and the digital economy. From the user's perspective, Titan does not directly affect users' usage and consumption experience like other three projects. Because Titan is more focused on breaking down the barriers between Web2 traditional industries and Web3. It can be said that Titan continuously conveys high-quality "blood" from Web2 to Web3, enabling more Web2 enterprises to carry out in-depth reforms through Web3 technologies and models, and providing more practical investment opportunities for Web3 users. This is also the key reason why we include Titan in X Infinity's financial system.
At present, X Infinity has built a complete financial service ecosystem in its financial system, covering centralized and decentralized trading, full-scenario payment management, and on-chain listing of real-world assets. However, this system is not an independently operating product but a key system closely linked with other ecosystems of X Infinity. At the same time, to further improve the business model, X Infinity has also built a more complete ecological system in aspects including infrastructure, metaverse, DAO, etc.
III. X Infinity Product System: A Business Comprehensive Ecosystem Empowered by Blockchain
In addition to the financial system, X Infinity has currently built a complete business ecological development system ranging from metaverse to Web3 tourism, from GameFi to Defi, and from RWA to infrastructure. Under the joint promotion of these ecosystems, X Infinity has completed the layout of active users in more than 100 countries around the world, with over 200,000 active users.
(1) Metaverse and Games: MetaMars Takes the Lead in "Building a World"
MetaMars, in which X Infinity holds 78% of the shares, is a Mars-themed Web3 metaverse platform. Based on blockchain technology, it creates a "Mars ecosystem" integrating virtual land trading, GameFi gameplay, social interaction, and NFT circulation for users. Assets such as virtual land and props purchased by users are stored and certified on the chain, with transparent ownership and permanently traceable.
With the help of X Infinity's blockchain technology, MetaMars breaks through the limitation of a single scenario and is deeply linked with GameFi projects in the same ecosystem, in which X Infinity holds 70% of the shares:
First is Neo Fantasy, which is a placement card game with a fully independent IP. Players can coordinate the compliant assets in MetaMars with the race NFT cards collected in the game, expand strategy combinations through cross-game circulation, and battle rewards (tokens, Enhancement Stones, etc.) can also feed back the construction of the metaverse ecosystem.
Second, as a top 3D "claw machine" blockchain game on the Polygon network, Loser Chick not only integrates financial gameplay such as NFT casting and pledge mining but also enables MetaMars users to access on-chain assets. In the "claw machine" interaction and financial services, it realizes the value flow of virtual assets in the metaverse and GameFi scenarios, and jointly builds a cross-game ecological closed loop of "metaverse + multiple games", allowing users' assets and experience to break through the boundaries of a single project.
(2) Web3 Life: Galactic Travel Reshapes Travel Scenarios
Galactic Travel, a Web3 travel platform under X Infinity, is an organic model of the combination of Web2 and Web3. As a Web3 integrated "blockchain + tourism" booking platform, Galactic Travel supports cryptocurrency and fiat currency payment, on-chain order generation, on-chain certification, and global availability of services. Cooperating with Voopay, it connects the Web3 wallet with the payment process, presents travel and asset data with a transparent user dashboard, empowers the travel experience with financial attributes, and connects the "finance + tourism" scenarios of the ecosystem.
(3) Blockchain + Incubation: Rocket Empowers Projects to Set Sail
Rocket, owned by X Infinity, is an IDO incubation platform. It can be said that Rocket is an important Web3 development platform of X Infinity. With the help of Rocket, the platform can continuously inject funds into early projects, act as a strategic launch hub, and constantly explore potential high-quality projects, thereby further enriching X Infinity's ecological landscape. It realizes a multi-linear incubation model of holding and sub-project investment, which is also one of the core links of X Infinity's entire ecosystem.
IV. Diversified Management, Ecological Collaboration, with DAO as the Way
As a Web3 ecosystem, with more than a dozen holding platforms and hundreds of cooperative enterprises, it is obviously difficult to implement traditional management models. Therefore, X Infinity still adopts the Web3 system in core management: using a DAO organization to decide the development of the ecosystem.
The projects and businesses mentioned above have their own tracks and systems, but in terms of key development and resources, unified decision-making and scheduling management are carried out through its M3 DAO and M3 HUB.
(1) M3 DAO: A Decentralized "Decision-Making Brain"
As a core hub 100% owned by X Infinity, M3 DAO is the soul connecting the entire ecosystem. With "a diversified digital ecosystem under community co-governance" as its core, it integrates metaverse, Layer 2 public chain, and digital asset management capabilities to build an ecosystem covering the entire chain.
With M3 DAO as the core, three core products are derived: MarsVerse (interstellar colonial metaverse), MarsChain (a safe and efficient Layer 2 solution), and MarsProtocol (a financial protocol covering investment, DeFi, and asset management). It not only incubates high-quality projects in various tracks but also integrates global resources, radiating to more than 100 countries and regions.
Furthermore, relying on the node network built with the concept of "community co-builders", M3 DAO has gathered more than 200,000 real users and loyal members, forming a "dual-wheel drive" with blockchain technology, promoting the seamless connection of its projects from technology to users, and gradually building a "blockchain-driven digital life circle". It not only provides underlying support for X Infinity's projects but also, with an open and collaborative ecological logic, becomes the core engine supporting its global layout.
(2) M3 Hub: A "Connector" for Resource Integration
M3 Hub is more like a "comprehensive service hub" within the ecosystem, providing unified resource allocation and capacity output for major projects. Its core functions lie in connecting external resources, including communicating with relevant national regulatory agencies on compliance matters, expanding financing channels for its projects, and providing blockchain technology training for newly joined partners.
Combined with the team's own "all-field professional capabilities" - the marketing team is proficient in traffic operation, financial experts are good at fund management, the legal team is deeply engaged in compliance construction, and technical backbones ensure system stability - the entire management system is like an "invisible coordination center", ensuring that all sectors in the ecosystem perform their duties and cooperate to promote, forming a highly efficient and linked development pattern.
V. Beyond the Breakdown: Envisioning What Lies Ahead
After detailed dismantling of X Infinity, we find that this is more like an exploration of a new business model: continuously integrating venture capital, exchanges, traditional enterprises, games, and Web3, and building Web2 and Web3 into a whole with blockchain and token economy. However, even the giants mentioned at the beginning of the article have not really succeeded in this path.
Blockchain has been developing for only over a decade. With the half-century development of the Internet, we find that some emerging things always take a long time to be accepted by users. For example, major payment systems have spent decades proving that payment networks can conquer the world through progressive innovation. What X Infinity tries to prove is: can a new system based on the combination of Web3 and Web2 reconstruct business in a more radical way?
The answer to this question may determine whether Web3 will stop at virtual finance or truly grow into the next generation of national infrastructure. Of course, in any case, X Infinity is worth being recorded - it represents the most extreme business imagination and the boldest institutional experiment of this era.
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