Momentum toward global cryptocurrency normalization is accelerating as major asset managers expand regulated access to bitcoin and ethereum investment products. Following regulatory approvals, several leading firms—including Blackrock, Bitwise, 21Shares, and Wisdomtree—have launched or reopened crypto exchange-traded products (ETPs) to retail investors on the London Stock Exchange (LSE). The synchronized wave of listings marks a turning point in the institutionalization of digital assets and underscores a growing consensus among global fund managers that crypto is maturing into a mainstream investment class.

Matt Hougan, Chief Investment Officer at Bitwise, on social media platform X on Oct. 20:

The dominoes are falling. Soon, crypto will be fully normalized as an investment globally.

Commenting on its listings, Bitwise noted: “These listings represent the first time UK retail investors can gain exposure to bitcoin and ethereum through exchange-traded products listed on a UK Recognised Investment Exchange (RIE), coinciding with the Financial Conduct Authority’s (FCA) decision to lift its restrictions on retail access to crypto ETPs.” Bradley Duke, Bitwise’s Managing Director and Head of Europe, added that “direction of travel is clear for crypto,” reflecting increasing institutional confidence and regulatory clarity across major markets.

Blackrock debuted its Ishares Bitcoin ETP, while 21Shares and Wisdomtree opened previously institutional-only bitcoin and ethereum ETPs for retail investors. Bitwise listed four new physically backed, MiFID II–compliant ETPs and reduced its Core Bitcoin ETP (BTC1) fee to 0.05%, one of the lowest in the industry. 21Shares cut fees on its flagship products, and WisdomTree expanded access through ISAs and SIPPs, offering a regulated route for retail investors. Collectively, these initiatives represent a global inflection point: an industry-wide signal that crypto is evolving from niche speculation to a fully integrated component of diversified portfolios.

• Why is the U.K. reopening crypto ETPs important for global markets?
  It marks a major regulatory shift, signaling broader acceptance and integration of digital assets into traditional investment systems.
• Which firms are offering retail crypto ETPs on the LSE?
  Major players like Blackrock, Bitwise, 21Shares, and Wisdomtree have launched or reopened bitcoin and ethereum ETPs for U.K. retail investors.
• What advantages do these new crypto ETPs offer investors?
  They provide regulated, cost-efficient access to top cryptocurrencies through standard brokerage and tax-advantaged accounts.
• How does this development affect crypto’s investment status?
  It reinforces crypto’s evolution into a mainstream asset class embraced by leading institutional managers worldwide.

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