Investor sentiment toward XRP is turning sharply bullish as expectations mount for one of the most anticipated cryptocurrency fund approvals in recent memory. Bitwise Asset Management chief investment officer, Matt Hougan, told DL News on Oct. 29 that an XRP exchange-traded fund (ETF) will “easily become” a billion-dollar fund within its first handful of months, signaling powerful retail demand for XRP before the product is launched.

“People underestimate it because the median opinion in crypto is pretty bearish on XRP,” Hougan said. “But what drives flows? A group of people that buys the asset.” He added:

The XRP Army is incredibly bullish and loves XRP … Flows will dramatically exceed what people are expecting.

Hougan also remarked: “ETFs die in apathy, and that won’t be the case here.”

His comments followed a wave of optimism surrounding the potential approval of a spot- XRP ETF in the U.S., fueling strong bullish sentiment among crypto investors. Multiple asset managers, including Bitwise and Canary Capital, have recently updated their S-1 filings with the SEC, signaling that the regulatory framework for XRP ETFs is taking shape. Analysts note that prediction-market odds for U.S. approval have surged above 99%, reflecting growing confidence that the SEC’s evolving guidance could soon permit ETFs tied to assets beyond bitcoin and ethereum.

Additional optimism stems from the successful launch of Bitwise’s Solana ETF (BSOL), which many view as a positive precedent for broader crypto ETF approvals. Market analysts estimate that a spot- XRP ETF could attract billions in institutional inflows, tighten circulating supply, and drive higher prices—bolstering XRP’s case for mainstream adoption and long-term valuation growth.

Ripple’s leadership and affiliated ventures are reinforcing that momentum with a coordinated push toward institutional expansion. Ripple chief executive Brad Garlinghouse stated on social media platform X on Oct. 24: “As we continue to build solutions towards enabling an Internet of Value – I’m reminding you all that XRP sits at the center of everything Ripple does. Lock in.” Ripple has completed five acquisitions in roughly two years — including GTreasury, Rail, Standard Custody, Metaco, and Ripple Prime (formerly Hidden Road) — to strengthen its position in global payments, custody, and liquidity services. Ripple-backed Evernorth Holdings is nearing $1 billion in XRP reserves.

• Why are investors suddenly bullish on XRP?
  Rising ETF approval expectations and massive whale accumulation are driving optimism for XRP’s next major institutional phase.
• How soon could an XRP ETF launch?
  With multiple SEC filings under review, analysts expect an approval decision within months, potentially triggering a surge in demand.
• What role does Ripple’s expansion play in XRP’s outlook?
  Ripple’s acquisitions and Evernorth’s billion-dollar XRP reserves are creating strong institutional infrastructure that could sustain long-term growth.
• Could XRP become a key institutional asset?
  Analysts believe ETF approval and Ripple’s strategic ecosystem moves position XRP as a cornerstone for the next wave of digital finance.

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