Heritage Distillation launches cryptocurrency financial strategy, accepting BTC and DOGE payments The board of directors of Heritage Distillation, a liquor company listed on NASDAQ, has adopted a cryptocurrency reserve policy to include Bitcoin and Dogecoin as strategic assets and accept them as payment methods through e-commerce platforms. This policy is led by the Technology and Cryptocurrency Committee of the Board of Directors, emphasizing that Bitcoin is suitable for long-term holding, while Dogecoin is widely used for consumer payments due to its broad user base. The CEO stated that the profit margin of the product will buffer cryptocurrency fluctuations and provide flexibility for the company. Heritage plans to lead the innovation of craft liquor e-commerce through this.