Astar Network receives strategic investment from Animoca Brands

According to official announcements, Japan's multi chain Web3 infrastructure Astar Network announced that it has received strategic investment from Animoca Brands, but the specific amount has not been disclosed. Both parties will focus on promoting the blockchain of entertainment IPs in Japan and Asia, and collaborate to develop a scalable blockchain entertainment ecosystem for consumers. The first landing project of this cooperation is the Anime ID identity system based on Moca Network, which will be deployed on the Astar subnet Soneium to achieve seamless migration of Web2 users to Web3. Another key project, Anime Art Fest, will expand the coverage of on chain entertainment IPs. The Astar native token ASTR will serve as a unified circulation and incentive tool within the ecosystem, supporting developer funds and user incentives. Animoca Brands stated that this collaboration values Astar's position as a hub for the on chain commercialization of entertainment IP in Asia. The two parties are exploring the establishment of a dedicated fund focused on IP and entertainment, which has gained attention from institutional investors.