In the past two years, the narrative of on chain entertainment has actually emerged several times, from Virtual to Pumpfun, bringing a wave of wealth effects. But the problem is also obvious: the gameplay is similar, the narrative is overdrawn, and it may become increasingly difficult to come up with new ideas later on. I recently came across a project called Portals @ _portals_, and I feel that it may be a very promising successor in this wave. Today we officially announced TGE, and the Western market is very hot 1/What it wants to do Simply put, Portals is the Web3 version of Roblox. Not only can coins be issued here, but also agents, games, and virtual items can be issued Provide creators with no code tools to compress creation and monetization into the same scene Ultimately forming an encrypted entertainment platform consisting of "entertainment+launch pad+community" In other words, it is not a single GameFi, but a crypto entertainment system. 2/Existing validations This project has actually conducted several experiments: NFT: Portals NFT had a total market value of $48 million at one point, making it Solana's second largest NFT Token: In March of this year, the test coin CHRONO was released, which increased from 300000 FDV to a maximum of 8 million. The community also implemented a hard pull of 40x, and there was a dramatic scene of "doubling the market value of a tweet from a Korean KOL" Main coin pre-sale: PORTALS opened with 90 million FDV in early August, and 3500 SOL sold out within 11 seconds These data indicate two points: ① the market is truly buying; ② The team has experience in trading and a sense of rhythm. Why is it worth paying attention to now Narrative wise: Roblox has already validated the pattern in Web2, but Web3 still lacks a truly operational case Endorsement: Greylock (voted) Roblox / Discord / Coinbase）、Multicoin、Solana Ventures、Foundation Capital platform Mechanistically, PORTALS is an evolved version of VIRTUAL, where holders can airdrop future ecological new coins and pair them with ecological assets to bind the interests of creators, players, and the platform. 4/My operational approach Short term: Pay attention to today's TGE, as liquidity and market heat are sure to explode on that day. The official team stated that the latest mint is expected to lock up approximately 10% of PORTALS' circulation, which is a strong signal for market value and supply and demand structure. Mid term: Focus on the airdrop value of holding PORTALS, and the wealth effect of Chrono before is the best reference. Long term: Portals aims to create a Web3 entertainment ecosystem, and if it really emerges, the narrative space may be much larger than that of pure GameFi.