In the past few years, I’ve come to understand that liquidity and traffic are two different things. So, I’ve been quietly cultivating the liquidity community and almost never expressing myself on social media. I avoid chasing traffic, steer clear of flaunting wealth, kitsch, extremism, and gossip, and basically don’t engage in any verbal spats or disputes. Looking back now, this approach has its downsides. Occasionally, I encounter project teams that don’t give the squad a boost, and I’ve lost the ‘boost’ of being able to express myself. ‍♂️ Seeing J.K. Rowling clap back at Emma today reminded me that I was once a writer too.