Polymarket rebuilds U.S. presence through regulatory compliance

Sneak peak;

• Polymarket plans U.S. relaunch as sports betting competition intensifies.

• The platform eyes regulatory compliance after its 2022 CFTC case.

• Polymarket prepares POLY token launch following its domestic comeback.

Prediction-market operator Polymarket is preparing to reopen access to users before the end of November, according to Bloomberg . The company's move signals a significant return to its home after years of operating offshore. As regulatory clarity improves and competition in event-based trading intensifies, Polymarket aims to establish a stronger foothold in the expanding U.S. prediction crypto market .

Polymarket rebuilds U.S. presence through regulatory compliance

Polymarket has prepared to re-enter the following the settlement of its 2022 enforcement proceeding with the Commodity Futures Trading Commission. The previous case had led to the company being pushed out of the country and resulted in a $1.4 million fine. However, the firm enhanced its standing through the acquisition of QCX , a licensed derivatives exchange and clearinghouse.

Such an acquisition would enable to comply with the regulatory requirements of the and operate its business within the framework of federal standards of compliance. The officials claimed that the move will provide an opportunity to legalize predicate-driven event contracts in the country. Additionally, the company has created a waitlist for U.S. users prior to the official launch.

The new regulatory framework of the platform is also in line with its expansion plan. It is meant to restore confidence in the American traders and institutions. will therefore utilize its offshore success to transition into a compliant operation within the domestic market.

Sports betting drives prediction market expansion

The prediction market race has become a primary concern for sports betting. Recently, Polymarket and  Kalshi, made multi-year licensing agreements with the National Hockey League. The deal is the first big league sports league partnership in event contract platforms in the U.S.

This growth intensifies competition with established sportsbooks, such as DraftKings and FanDuel. These transactions have been subjected to competitors offering federally regulated products in the form of wagers, which have wider market access. and Kalshi have recorded more than $6.3 billion in trading volumes each this month.

Polymarket token and new industry entrants

After the rollout in the United States,  affirmed a POLY token and an airdrop. Chief Marketing Officer Matthew Modabber said, “There will be a token, there will be an airdrop.” The reward system is biased in favor of the most active parties on the crypto platform .

The token will serve as a utility ecosystem in the long run, enhancing user interaction and engagement.  predicts that the POLY token will play a crucial role in terms of liquidity and governance. According to market data, there is a 89% chance of the U.S. launch by the end of 2025.

In the meantime, the competition has been increasingly growing with new competitors joining the industry. Trump Media’s Truth Social announced that it would collaborate with Crypto.com to unveil a predictive feature called “Truth Predict”. Now that is ready to make its comeback, the analysts expect the U.S. prediction market to grow at an impressive rate with new regulatory clarity.