On May 21, 2026, Different Group (06090.HK) signed a strategic cooperation framework agreement with Cyannova Capital. Both parties will establish a long-term cooperative relationship focusing on industry investment cooperation, quality project resource alignment, and information and research sharing, jointly exploring new paths for capital, industry, and globalization resource synergy development.

According to the agreement, Cyannova Capital will leverage its network advantages in the Hong Kong capital market, family offices, and cross-border capital fields; Different Group will rely on its own industrial resources, corporate ecosystem, and strategic layout capabilities to jointly promote the discovery, evaluation, and implementation of quality industrial projects, assisting the cooperative projects in achieving high-quality development and long-term value creation.
It is noteworthy that the agreement specifically stipulates that within one year from the date of signing, Cyannova Capital must strategically increase its holdings of Different Group in the secondary market by no less than 20 million USD. This arrangement not only reflects the recognition of the long-term developmental value of Different Group by the cooperating parties but is also expected to further strengthen the synergy foundation between both sides in the capital market, industrial resources, and cross-border cooperation.
For investors, the significance of this cooperation extends beyond the capital increase; it lies in the fact that Different Group is entering a new stage of development. As AI technology accelerates its integration into family life scenarios, the company is advancing the application of AI technology in a contextual, product-oriented, and industrialized manner, with the mission of "AI empowering creativity" and positioning itself as "the leader in global family life AI technology applications."
From a business planning perspective, in 2026, Different Group plans to enhance four core product categories with AI upgrades, including baby strollers, child safety seats, cribs, and dining chairs, while completing relevant intelligent upgrades. At the same time, the group's quality user base plans to expand from the core 0-3 age group to families with children aged 3-12, developing AI smart products suitable for domestic and international markets around children's growth sectors, including smart toothbrushes, smart hairdryers, etc.; additionally, they will develop AI smart products like smart suitcases around the "Family CFO" living scenarios.
This means that the AI upgrades of Different Group are not merely a single product iteration but involve systematic expansion around high-end family life scenarios. The addition of AI capabilities is expected to transform family products from traditional hardware to intelligent nodes with smart feedback, language interaction, and contextual understanding capabilities, advancing family life from isolated intelligence to full-scenario collaboration.
In this process, the synergy between capital and industrial resources will become an important support. Relying on Cyannova Capital's strategic capital, industrial investment resources, and channel network covering North America, Europe, and Asia, both sides will conduct deeper cooperation around the core track of high-end family consumption scenarios. This also resonates with Different Group's globalization strategy: building a globally integrated supply chain and R&D system centered on China, while deeply cultivating local markets to promote localization of channels, products, and brands.
For family AI products, globalization is not merely about simple exports but demands consideration of different market living habits, certification standards, channel systems, and user needs from the product development stage. In the future, related AI smart products are expected to be "launched first in China, then introduced to the global market," and this cooperation may provide capital and industrial resource support for their global implementation.
In the future, both parties will establish a daily communication and coordination mechanism in accordance with the strategic cooperation framework agreement and will sign separate special cooperation agreements for specific collaborative matters. Based on compliance and pragmatism, cooperation in industrial investment, project resource alignment, and information research sharing will continue to be advanced.
As strategic capital, industrial resources, and AI family application scenarios integrate further, Different Group is also expected to break out of its original single-track positioning and open up broader growth spaces with a new path of "high-end manufacturing + AI application + global resource synergy."
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