AI MALL leads the "New Hong Kong, More Central" themed event, collaborating with multiple merchants to ignite a consumption surge in Central and Lan Kwai Fong, Hong Kong.

CN
6 hours ago

[Hong Kong News] On June 5, 2026, the "New Hong Kong" themed event organized by the AI MALL flagship store landed in Central and Lan Kwai Fong. On the day of the event, the area was bustling with crowds, and both citizens and tourists responded enthusiastically. One major technological highlight of this event is that all participating merchants are equipped with AI Agent 1.0 smart devices. This device can perform professional skin type assessments for beauty products and automatically recommend suitable products; in a comprehensive retail scenario, users can also interact with the AI within the device to receive precise product selection suggestions. As an initial version, AI Agent 1.0 serves as an innovative carrier linking AI technology, physical consumption, and consumption finance, featuring distinct characteristics.

Fun with AI Black Technology Collect Stamps to Win Prizes

AI MALL has teamed up with local merchants such as Joyce, Bitway, Café de Coral, The China Bar, Hair Corner, etc., to launch a cross-store stamp collection ultimate lottery event: citizens can visit five cooperative merchants to collect stamps, and returning to the AI MALL flagship store will allow them to participate in a lottery with a 100% chance of winning. Prizes include a HKD 500 Octopus card, Joyce regular merchandise, dining and transport vouchers, and Emperor Cinemas "Night King" extended version movie tickets, among others. Many participants, while collecting stamps, specifically experienced the in-store AI Agent smart devices, with fun technological interaction paired with generous rewards attracting large crowds to stop and participate, injecting vitality into the Central business district.

Deeply Cultivating "Technology + Retail" to Create Smart Consumption Scenes in Central

AI MALL is a new concept experience space located in the heart of Central, focusing on the integration model of "Technology + Retail." This event, led by AI MALL, was designed to execute inter-store collaboration, marking an important measure for the brand to promote offline scene upgrades and enhance consumption experiences. The event adopted a complete closed-loop mechanism of "check-in consumption + cross-store stamp collection," coupled with the fully implemented AI Agent 1.0 smart devices, allowing citizens to enjoy an immersive experience of the new experiences brought by intelligent technology while interacting and shopping, showcasing Central's unique commercial charm.

Street Scenery to Create Exclusive Event Visual Landmarks

To create a strong event atmosphere, this event implemented partial street closures in Lan Kwai Fong, setting up a dedicated event arch at the street entrance and hanging large banners along the street, clearly displaying the major participating companies in this collaboration: AI MALL, W3SA, OSL, Joyce, Citybus, Emperor Cinemas, Bitway, Hair Corner, NEAR3, VirgoPay. The visual effects are striking, becoming notable check-in landmarks for the area. The overall layout integrates the brand images, fully reflecting the concept of multiple parties working together to promote business district development, while the AI Agent devices scattered throughout the stores also became recognizable technological symbols of this collaborative event.

Customized Operation Plans Balancing Service Experience and Event Atmosphere

Starting from 4 PM, the Lan Kwai Fong area welcomed a series of exciting performances, elevating the atmosphere to a climax. Various programs were staged alternately on the street and in the bars, including AI technology crystal ball shows, band performances, and unique dance, among diverse entertainment content. The dynamic performances attracted large numbers of citizens and tourists to stop and watch, with continuous applause and a constant flow of people. The synergy of technological interaction, shopping, and cultural entertainment allowed the business district to offer not only shopping but also intelligent experiences and leisure entertainment attributes.

As the organizer, AI MALL also designed refined operation plans for different customer groups: dedicated service desks were set up on-site to provide one-on-one activity guidance for high-value customer groups while explaining the operation and functions of the AI Agent 1.0 devices; for mobile groups like tour groups, fun check-in devices and limited edition souvenirs were used to convey enthusiasm, balancing event momentum and service quality. The combination of smart devices, fantastic performances, distinctive layouts, and interactive games created an extraordinarily lively tech business event.

During the event, despite the large crowd, AI MALL and various merchants’ staff maintained order, guiding citizens through check-in, prize redemption, coupon collection, and AI device interaction, and promptly answering questions about event rules, device usage, and other inquiries. This multi-merchant collaborative event led by AI MALL, centered around the AI Agent 1.0 as a core technological highlight, combined with distinctive scene setups, rich performances, and interactive benefits, not only ushered a new offline experience for Central and Lan Kwai Fong but also set a new model for offline events in Hong Kong's core business districts with its innovative approach of "AI technology + retail + consumption finance + business district collaboration + cultural performances."

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