On the F1 racetrack, where speed and passion intertwine, every millisecond is a boundary between victory and defeat, and every innovation is a battle towards the peak. In February of this year, the globally leading digital asset trading platform Gate.io officially announced its partnership with the F1 Red Bull Racing team—finding a resonant rhythm through innovation in two different dimensions of extreme challenges.

This collaboration not only symbolizes another key leap in Gate.io 's global brand strategy but also coincides with its important twelfth anniversary. The platform simultaneously launched its new Chinese name "大门" (Gate), signifying a more open stance to connect users with the future of the crypto world. At this juncture, Gate.io's founder and CEO Dr. Han officially proposed a new strategic goal—to build the "Next Generation Super Unicorn Exchange," stepping into the next cycle of the crypto industry with a fresh approach.

"大门" Renewal, Opening the Path to the "Next Generation Super Unicorn Exchange" Evolution

On the occasion of its twelfth anniversary, Gate.io officially adopts the new Chinese brand name—大门 (Gate), which is not only the starting point but also the entrance to exploring the future, symbolizing a more open, diverse, and global brand landscape. Gate.io will also embark on the evolution of the "Next Generation Super Unicorn Exchange" under the name 大门.

Over the past twelve years, Gate.io has used technology as the key and service as the bridge to open the door for users to the crypto world:

• The number of listed cryptocurrencies has exceeded 3,800+, continuously leading the industry frontier;
• Comprehensive strength ranks among the top three globally, with a 24-hour spot trading volume ranking second in the world;
• A complete ecological map covering trading, Web3 wallets, payments, investment incubation, and more has been established;
• The platform token GT reached a peak price of $25.960, with a market value jumping to the global Top 34.

The adoption of "大门" not only summarizes Gate.io 's past accumulation but also heralds a new phase with broader and more possibilities. The positioning of the "Next Generation Super Unicorn Exchange" reflects its profound insights into future industry trends and forward-looking strategic layout. As a well-established exchange in the cryptocurrency industry, Gate.io has accumulated rich experience over its twelve-year development journey. Now, facing the opportunities of a comprehensive industry explosion, Gate.io will fully leverage key dimensions such as technology, security, ecology, and brand to initiate a new growth curve, committed to creating a future-oriented industry paradigm that continuously generates greater value for users and the industry.

Unlocking Dual Potential of Security and Innovation, Injecting Momentum for Industry Reform

The F1 Red Bull Racing team has long dominated the racetrack with its innovative technology that transcends limits and rigorous safety management. Similarly, in the blockchain industry, Gate.io is renowned for balancing innovation and security. By partnering with the F1 Red Bull Racing team, Gate.io releases dual potential through cross-industry collaboration, injecting new momentum into building the "Next Generation Super Unicorn Exchange."

In terms of product innovation:

• Gate.io has launched an innovative zone and listed over 1,000 tokens, providing users with a more diverse product selection and capturing multiple meme tokens with dozens of times the increase;
• Gate.io has innovatively introduced MemeBox 2.0, integrating popular on-chain meme tokens into exchange accounts with one click, offering users a convenient and secure Web3 trading experience;
• Gate Launchpool has become an industry-leading new coin mining platform, launching over 140 projects and distributing more than $14 million in airdrops and mining rewards;
• GateChain continues to upgrade core functions, including DA, and actively expands Web3 ecological applications such as wallets, trading, finance, NFTs, and memes, deeply linking the on-chain ecosystem;

In terms of security and transparency:

• Gate.io collaborates with the American auditing firm Armanino LLP to regularly disclose asset reserve status using the Merkle Tree open-source solution;
• As of January 2025, the total value of the platform's reserves has exceeded $10 billion, ranking fourth globally, with a total reserve ratio of 128.58%, and excess reserves reaching $2.296 billion, surpassing the industry average;
• Additionally, Gate.io continuously upgrades its risk control systems and protective mechanisms, investing resources to build a multi-layered security system that includes cold wallet management, multi-signature, real-time risk control alerts, and a global security team monitoring 24/7.

Just as the balance of speed and precision on the F1 racetrack, Gate.io prioritizes user asset security while pursuing an ultimate experience. This ability to balance innovative speed with security baseline not only allows Gate.io to lead new trends in the crypto industry but also solidifies the foundation for building the "Next Generation Super Unicorn Exchange."

Cross-Industry Collaboration: A Key Leap in the Globalization Process

In an increasingly competitive global landscape, brand recognition and cultural identity have become new thresholds that the crypto industry must overcome. F1, as one of the most-watched and influential sporting events globally, reaches hundreds of millions of viewers and is known for its high-end, cutting-edge, and international image. This collaboration has also become one of the practical starting points for Gate.io's "Super Unicorn Exchange" strategic vision. Through the cultural resonance of a top global sports IP, Gate.io is reshaping user perception, transitioning from a technology platform to a global advocate for digital lifestyles, further solidifying its international influence and brand value.

Through an international top-tier stage like F1, Gate.io can not only reach more high-value users globally but also further reinforce the brand's core attributes of "speed, innovation, security, and connection" on a cultural level. At the same time, this demonstrates that Gate.io is building a more grand and open international brand matrix—advancing towards a longer-term and broader future under the integrated layout of compliance, globalization, and branding.

Twelve Years, Unchanging Original Intention, The Future Has Arrived

Looking back to 2013, Gate.io started with the original intention of "opening the door to crypto assets for global users." Twelve years later, this door has connected tens of millions of users worldwide, becoming an undeniable force in the global crypto economy. Now, standing at a new starting point after twelve years, Gate.io, under the name "大门," partners with the F1 Red Bull Racing team, continuing to explore infinite possibilities with a more determined belief and a more open stance, embarking on a new journey to build the "Next Generation Super Unicorn Exchange." The future belongs to those who understand persistence in speed and uphold security in innovation. The door is open, and a new era of cryptocurrency is approaching.

Disclaimer: This content does not constitute any offer, solicitation, or advice. You should always seek independent professional advice before making any investment decisions. Please note that Gate.io may restrict or prohibit all or part of its services from restricted areas.

免责声明：本文章仅代表作者个人观点，不代表本平台的立场和观点。本文章仅供信息分享，不构成对任何人的任何投资建议。用户与作者之间的任何争议，与本平台无关。如网页中刊载的文章或图片涉及侵权，请提供相关的权利证明和身份证明发送邮件到support@aicoin.com，本平台相关工作人员将会进行核查。