At the end of June 2025, Robinhood launched over 200 blockchain stock tokens of U.S. stocks and ETFs in the European market, marking a new chapter in digital securities trading. This product is based on the Arbitrum Layer 2 blockchain, supporting zero commissions, round-the-clock trading, and in-app dividend features. Robinhood's CEO Vlad Tenev has publicly stated that digital assets will become the "backbone" of the future global financial system, serving not only as a complement to the traditional financial system but also as a profound transformation.
On July 2, the globally leading U.S. stock tokenization trading platform MyStonks announced that its user base has surpassed 10,000, with the number of stock tokens exceeding 146, covering multiple core industries such as technology, finance, consumer goods, pharmaceuticals, semiconductors, energy, aviation, and Chinese concept stocks. MyStonks has not only enriched the variety of stock tokens but has also innovatively launched several short-selling ETF tokens, providing investors with a more diversified range of investment strategy options. Although the two platforms differ in market positioning and development paths, they both play an important role in promoting the compliance and globalization of digital securities.
Driven by innovative platforms like Robinhood and MyStonks, the digital securities industry is undergoing a profound transformation. To understand the driving forces and future trends of this transformation, we need to start from the overall industry environment and technological development.
Profound Changes and Trends in the Digital Securities Industry
The traditional stock market has long faced issues such as high entry barriers, limited trading hours, and complex cross-border capital flows. Investors, especially international ones, often encounter challenges related to currency exchange, regulatory differences, and low trading efficiency. The rise of blockchain technology and real asset tokenization (RWA) provides innovative solutions to these pain points. Digital securities enable round-the-clock trading, seamless cross-border circulation, and a significant reduction in investment thresholds by mapping traditional assets onto the blockchain.
The gradual clarification of the regulatory environment is a key driving force behind the rapid development of digital securities. The improvement of regulatory frameworks such as the U.S. Securities and Exchange Commission (SEC) and the EU's MiFID II provides a legal and compliant foundation for digital securities products. Regulatory agencies emphasize investor protection, market transparency, and anti-money laundering measures, which compel platforms to invest significant resources in compliance, representing one of the industry's entry barriers.
Moreover, the potential of the digital securities market is enormous. According to a joint report by Ripple and BCG, the scale of global tokenized assets is expected to reach $18 trillion in the next decade. As technology matures and regulations improve, digital securities will become a mainstream investment channel, driving profound changes in global capital markets.
In the face of the rapid development of the digital securities industry and tightening regulations, MyStonks has built a rich and diverse stock token ecosystem with its professional asset custody and compliance system, actively responding to market demands and promoting industry innovation.
MyStonks Platform's Rich Stock Token Ecosystem and Innovative Products
MyStonks is a globally leading U.S. stock tokenization trading platform dedicated to digitizing traditional financial assets and enabling on-chain trading through blockchain technology. The platform collaborates with the globally renowned custodian Fidelity to ensure that all tokens are anchored to real stocks at a 1:1 ratio, ensuring asset custody is safe and transparent.
MyStonks has built a diversified token ecosystem covering 146 mainstream stocks across key industries such as technology, finance, consumer goods, pharmaceuticals, semiconductors, energy, aviation, and Chinese concept stocks, meeting the diverse needs of different investors.
In the technology sector, MyStonks includes industry giants such as Apple, Microsoft, Google, Nvidia, Tesla, Amazon, and Meta, which not only lead technological innovation but also serve as barometers for the global capital market. The financial sector gathers heavyweight institutions like JPMorgan Chase, Bank of America, Berkshire Hathaway, and BlackRock, providing investors with robust asset allocation options.
Representatives in the consumer goods sector include Walmart, Disney, McDonald's, and Starbucks, brands that have deep roots in the global market and demonstrate strong risk resilience. The pharmaceutical sector includes industry leaders such as Johnson & Johnson, Pfizer, Eli Lilly, and Gilead, reflecting the sustained growth potential of the healthcare industry. The semiconductor industry encompasses key companies like TSMC, Qualcomm, Texas Instruments, and ASML, supporting the underlying hardware needs of the digital economy.
In the energy and aviation sectors, leading companies such as ExxonMobil, Chevron, Boeing, and Lockheed Martin reflect the stability and strategic value of traditional industries. In the realm of Chinese concept stocks, the inclusion of well-known companies like Alibaba, JD.com, Baidu, Pinduoduo, New Oriental, and Bilibili opens a window for investors into China's new economy.
In the ETF sector, MyStonks has innovatively launched several short-selling ETF tokens, such as the Nasdaq 100 3x Short ETF, Tesla Daily 2x Short ETF, Semiconductor 3x Short ETF, and MicroStrategy Short ETF, providing investors with flexible risk management and diversified strategy options. At the same time, crypto-related stock tokens such as MicroStrategy, Riot Platforms, and Bitfarms have also enriched the platform's digital asset investment dimensions, catering to the interest in emerging asset classes.
In addition to a rich array of spot stock token products, MyStonks continues to optimize platform functionality and user experience, actively laying out future contract derivatives to provide investors with a more comprehensive digital asset investment solution.
Product Upgrades and Future Development Outlook
MyStonks has recently completed several product upgrades, significantly enhancing user experience and trading efficiency. The stability and speed of cross-chain asset transfers have been optimized, reducing transaction costs. The newly added weekly price change indicator helps investors quickly grasp short-term market trends and assist in decision-making. The account details page supports real-time viewing of unexecuted orders and order history, making it easier for users to manage their investment portfolios and review trading strategies. When returning to the homepage after browsing the Stonks100 details page, the system automatically retains the previous page number, greatly improving browsing efficiency.
In the future, as the digital securities industry rapidly develops and investor demands become increasingly diverse, MyStonks is actively planning a comprehensive upgrade of its product line. It aims to launch innovative financial tools such as contract derivatives based on existing spot stock token trading, creating a richer and more flexible digital asset ecosystem. Contract derivatives, as indispensable risk management and investment tools in the financial market, can help investors achieve leveraged trading, hedge risks, and diversify asset allocation. MyStonks plans to introduce various derivative contracts, including perpetual contracts, combined with smart contract technology to enable on-chain automated trading and settlement, ensuring transaction efficiency and security. Through contract products, users will be able to participate in market fluctuations more flexibly, capture more investment opportunities, and meet the investment needs of different risk preferences, from conservative to aggressive.
Conclusion
As important innovators in the digital securities field, Robinhood and MyStonks are promoting the integration of traditional finance and blockchain technology from different angles. MyStonks, with its professional asset custody, rigorous compliance system, and rich stock token ecosystem, has built a safe, efficient, and transparent digital stock trading platform. The new era of digital asset investment has arrived, and MyStonks is committed to becoming a leader in the global digital securities market, helping investors share in the dividends of the digital economy.
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