2025 is a significant and pivotal year for the digital asset industry. The tokenization of real-world assets is moving from concept to mainstream implementation, while artificial intelligence and advanced trading technologies continuously raise user expectations for product experiences. The acceleration of cross-sector capital flows has made the entire market more active and dynamic than ever before. In this context, cryptocurrency trading platforms must continuously upgrade to clarify their brands, enhance execution efficiency, strengthen transparency, and provide a product experience that both novice and professional users can trust.
For XT.com, 2025 is not only a year of growth but also a systematic strategic upgrade. XT is fully accelerating its product layout this year, expanding its global ecological influence, completing the largest product expansion in the platform's history, setting multiple new records for the number of listed tokens, and launching a new brand image to lay the foundation for its global layout over the next decade.
This annual review showcases how XT has grasped industry trends, how it has gained support from global users, and how the platform is preparing for a more ambitious 2026.
A Year of Transformation: XT's New Brand Image Opens a New Era
In 2025, the year XT.com celebrates its seventh anniversary, this important moment also symbolizes the platform's official entry into a new stage of development. XT has released a new brand visual system, with a clear brand promise as its core concept: Explore Crypto, Trade with Trust.
Seven Years, One Rhythm: Celebrating #XTTurns7
This brand refresh is a foundational upgrade aimed at making the platform simpler, more transparent, and more user-friendly for global users. XT has rebuilt its complete design system, hoping that novices can use it more easily while providing experienced traders with clearer information presentation. This upgrade covers all core interfaces, including app pages, navigation structures, token listing pages, registration and verification processes, security prompt interfaces, and the overall experience of RWA products.
Key upgrades include:
- A newly designed app and web interface with clearer information architecture
- A smoother navigation structure connecting spot, futures, RWA, wealth management, smart trading, and prediction products
- More prominent asset credibility prompts, allowing users to assess risks more intuitively
- A fully optimized novice guide and KYC process, making registration and usage smoother
- Enhanced visibility in global app stores, making it easier for new users to discover
XT Brand Upgrade — Xplore Crypto · Trade with Trust
The new brand image allows XT to achieve a unified experience globally. Regardless of the user's country, language, or trading level, they can enjoy a consistent product experience.
As Tracy Jin, COO of XT.com, said: “What users need are easy-to-use tools, understandable products, and a trustworthy platform. This brand upgrade reflects our commitment to clarity and long-term trust, representing our hope that every user can enter the digital financial world with more peace of mind.”
XT's Most Ambitious Market Expansion
XT.com set a clear goal at the beginning of 2025. The platform aims to create a more diversified global asset market that aligns with industry narrative trends. By the end of the year, XT achieved the strongest token listing growth since its establishment.
Annual Market Highlights:
- Added 790 new tokens and trading pairs
- A total of 1,358 trading pairs
- Covering 1,274 core sector assets
This expansion captured the changing rhythm of industry trends. XT.com proactively positioned itself in several hot areas, including artificial intelligence, DePIN, meme ecosystems, the resurgence of proof-of-work assets, RWA, infrastructure sectors, and rapidly growing layer-two networks. Before these areas entered the mainstream spotlight, XT provided users with early opportunities to engage with potentially high-growth assets. This further reinforced XT's speed advantage in discovering new assets and responding to market trends.
To support faster token listing efficiency, XT launched important operational upgrade tools in 2025. The new 7-Day Fast Listing Framework became one of the year's most groundbreaking reforms. Projects can complete reviews in as little as 3 days and officially launch within 7 days, while maintaining high standards of security review and transparent communication throughout the process.
Improvements brought by this framework include:
- Faster project review efficiency
- Closer feedback and communication mechanisms
- Stricter quality screening
- More transparent process information
- Higher token listing credibility
For Web3 project teams, XT has become one of the most efficient and reliable token listing channels in 2025. For users, this means earlier access to popular assets and a clearer grasp of market trends, enriching their trading experience.
XT Token Shines Brightly, Standing Out in a Volatile Market
Among the many achievements in 2025, the strong performance of the XT Token is particularly noteworthy. Thanks to more use cases, deeper liquidity, clearer brand recognition, comprehensive ecosystem promotional activities, and continuously increasing market exposure, the XT Token has achieved a cumulative growth of 1172% since its launch.
XT Token performance review since 2018
The XT Token has regained attention among both old and new user groups. As XT.com continues to expand the number of listed tokens, upgrade liquidity infrastructure, and launch more product modules that enhance token utility, user confidence in the platform has also increased. The XT Token not only represents the platform's rapid development but also reflects users' recognition of the platform's long-term trust and growth together.
The Rapid Rise of the PoW Community on XT
While global market discussions focus on AI, RWA, and meme sectors, 2025 also saw an unexpected trend. Proof-of-work assets have garnered renewed attention, and XT has timely captured this change, establishing a dedicated support system for the PoW community in advance. Thanks to these initiatives, over 10,000 miners joined the XT ecosystem throughout the year.
Among numerous PoW projects, INI stood out with an annual increase of 850%. This impressive achievement further proves that XT has become one of the preferred platforms for PoW assets with strong community power and solid on-chain foundations. Additionally, the mining coin zone feature launched by XT has further solidified the platform's leading position in the PoW field. This feature provides miners with a centralized management and viewing interface, making it easier to track assets, tools, and related projects, enhancing the professionalism and completeness of the mining experience on XT.
A Breakthrough Year: Comprehensive Product Innovation
If 2025 is a year of comprehensive acceleration for XT.com, it is best reflected in the platform's upgrades and expansions at the product level. XT has launched the largest product iteration in its history, with over ten core features being successively launched or upgraded, providing users with a richer and more intelligent trading experience.
Higher Accessibility and Earlier Market Participation Opportunities
XT aims to make it easier for users of different experience levels to enter the market, thus launching a series of tools to help users position themselves early and reduce operational difficulty.
- Pre-Market OTC Trading allows users to explore price discovery before new tokens go live
- DCA Investment Strategy Trading supports users in long-term, phased, and controlled automated buying
- The XT Airdrop Center has become one of the platform's highest-traffic entry points, helping users participate in quality airdrop activities
These products lower the barriers to entry, making the XT experience more friendly for novices and more attractive for investors.
Intelligent and Automated Execution Tools
To help users better cope with market volatility, XT has introduced smarter automated products, making trading more worry-free.
- Spot Grid Trading automatically executes low-buy high-sell strategies without requiring users to monitor the market constantly
- Contract Martingale Strategy Bot uses intelligent logic to help users optimize entry positions in fast-moving markets
As market demand for automated trading increases, these tools have become one of XT's significant advantages.
Professional-Level Trading Infrastructure Upgrades
For more experienced traders, XT has made multiple upgrades to its core trading engine, enhancing performance, stability, and strategy flexibility.
- Enhanced perpetual contract system to improve matching efficiency
- More flexible cross-asset margin mechanisms
- More intuitive risk control panels
- Fully upgraded charting tools and order interfaces
- Event Contracts allow users to express clear market views more simply
These upgrades bring XT closer to the standards of a professional trading platform while still maintaining user-friendliness for novices.
Ecological Product Expansion
Two products have particularly profound strategic significance for XT in 2025.
- RWA Zone provides an entry point for selected off-chain assets and bond products.
- Soccer Prediction has become the dark horse product of the year, attracting a large number of users with its simple mechanism and strong interactivity.
These not only enrich XT's product ecosystem but also bring new growth momentum to the platform.
Leading the Wave of RWA Asset Innovation in 2025
In 2025, RWA (Real World Assets) became one of the most closely watched core trends in the crypto industry. As the global interest rate environment continues to change, more and more institutional and individual investors are looking for asset types with more stable returns and clearer risks. RWA thus experienced rapid expansion, and XT decisively positioned itself early in the industry, becoming an important player in this sector.
Official Launch of XT RWA Zone
RWA has long been viewed as a high-threshold and complex information field. To enable more users to easily enter this market, XT launched the new RWA Zone, providing users with a clearer and more understandable investment entry point. The RWA Zone mainly offers the following advantages:
- A curated list of tokenized assets, reducing the difficulty for users to filter
- Fully transparent project information disclosure and evaluation standards
- Clear display of product risk levels
- A simple and user-friendly interface for easy browsing of income-generating assets
The launch of this zone has made XT.com an important entry point for users to explore RWA, laying the foundation for the rapidly growing RWA market in the next decade.
In-Depth Cooperation with Global RWA Investment Banking Alliance
In 2025, XT Labs further enhanced its professional influence in the industry by actively participating in several cross-border RWA summits held in Hong Kong and Singapore. These events brought together traditional financial institutions, blockchain innovators, asset managers, and regulated issuers. XT played a bridging role between technology and the market, providing a pathway for traditional financial assets to enter the on-chain world and offering a safe and reliable platform for ordinary users to participate in RWA. These collaborations not only enhanced XT's recognition at the institutional level but also further validated the platform's leading position in the RWA field.
Comprehensive Enhancement of Global Community and Cultural Influence
In addition to impressive data and product progress, 2025 was also a year of comprehensive enhancement of brand culture for XT.com. XT continued to strengthen its interaction with global users, creating a brand image with more warmth and cultural identity in different countries and regions, making the platform not just an exchange but an important participant in the Web3 cultural ecosystem.
Cross-Continental Events Showcase, Global Influence Continues to Expand
In 2025, XT hosted or participated in several representative events globally, including:
These events not only enhanced local community awareness of XT but also further solidified XT's influence in the global Web3 cultural sphere, making the brand more three-dimensional and international.
Accelerated Expansion of Creator and Media Networks
To amplify XT's voice globally, the platform achieved significant results in content and media collaboration in 2025.
- Established partnerships with over 100 global KOLs
- Reached in-depth cooperation with over 500 international media outlets
- Continued expansion on platforms like X, Instagram, YouTube, TikTok, and Telegram
- Built a more unified and international brand narrative system
These initiatives helped XT connect more effectively with users in different markets, enhance brand credibility, and allow more new users to reach the XT ecosystem through content.
XT Data Interpretation: Overview of Development Scale in 2025
The following key data showcases the overall leap and ecological expansion achievements of XT.com in 2025.
These numbers not only demonstrate XT's comprehensive growth in products, assets, and ecological scale but also represent significant improvements in the platform's execution capability, innovation speed, and global expansion ability, marking 2025 as a crucial year of advancement for XT.
Looking Ahead to 2026: Building a More Unified and User-Centric Crypto Ecosystem
If 2025 was a year of comprehensive acceleration for XT.com, then 2026 will be a year of deep integration and overall enhancement for the platform. XT enters a new phase with a clearer roadmap, a more solid foundation for institutional cooperation, and a more unified product ecosystem.
Four Core Strategic Directions for 2026
- User-Oriented Product Innovation: Continuously optimize novice guidance, user experience, data analysis tools, and risk control systems to provide a more user-friendly trading environment for all users.
- Deepening Layout in the RWA Sector: Introduce more selected assets, enhance transparency in information disclosure, and establish cooperation with more compliant issuing institutions.
- Deep Integration of Multi-Product Ecosystem: More closely connect spot, futures, RWA, prediction markets, automation tools, reward systems, and community interactions to create a smoother cross-product experience for users.
- Further Expansion of Global Brand: Continue to enhance brand coverage and influence in Asia, Europe, the Middle East, and emerging markets.
Message from Tracy Jin, COO of XT.com
“2025 was a year of transformation and acceleration for XT.com. We solidified our foundation, enhanced our global layout, and launched more products that make digital finance simpler and more transparent. As we enter 2026, we will continue to build a more unified, trustworthy, and user-centric ecosystem to help the next generation of users and investors thrive in the digital asset space. Our commitment remains the same: Xplore Crypto, Trade with Trust.”
About XT.COM
Founded in 2018, XT.COM is a leading global digital asset trading platform, now boasting over 12 million registered users, with operations covering more than 200 countries and regions, and ecological traffic exceeding 40 million. XT.COM cryptocurrency trading platform supports over 1300 quality coins and 1300+ trading pairs, providing diversified trading services such as spot trading, margin trading, and futures trading, along with a secure and reliable RWA (Real World Assets) trading market. We adhere to the philosophy of "Explore Crypto, Trade with Trust," dedicated to providing global users with a safe, efficient, and professional one-stop digital asset trading experience.
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