2025 Meme Coin "From Hype to Pull" Ranking

Original | Odaily Planet Daily (@OdailyChina)

Author｜Golem (@web3golem)_

The year 2025 is the year of the complete explosion of Memes. At the beginning of the year, the wealth effect created by TRUMP was still impressive, and the endless Memes surrounding CZ and He Yi drove the community crazy all night; however, 2025 is also the year when the Meme track gradually weakens.

According to Dune data, at the beginning of the year, pump.fun launched over 600 Meme coins daily, peaking at over 1,000 tokens launched each day. By December, the daily launches from pump.fun had dropped to less than 150; a similarly poor situation occurred on Four.meme, where BSC Memes experienced multiple peaks in 2025 but never sustained them. The most recent peak was in October-November, with over 47,000 Memes created daily on Four.meme, but now the daily creation is only about 2,000.

Even though the Meme track continues to weaken, conservative estimates suggest that over 8 million Meme coins were still created across the network in 2025, and among these, there are some impressive entries. In this article, Odaily Planet Daily will identify those impressive Meme coins and rank them using this year's most popular ranking format (tombstone style) — "From Hype to Pull."

This may sound like searching for a needle in a haystack or panning for gold in a pile of dung, but with the right statistical methods, the task can be accomplished. Odaily uses one premise and multiple criteria to filter from over 8 million Meme coins:

One premise: New Memes in 2025 with a current market cap of over 1 million;
Multiple criteria: Historical peak market cap, current decline from the peak, number of surges, market cap growth rate, influence and duration, narrative level.

Through this system, we have filtered out 30 Meme coins and provided the following rankings from Hype to Pull.

Odaily will briefly introduce these Memes and provide reasons for their rankings. Please understand the subjective aspects, and readers are also welcome to choose their own representatives of "Hype" and "Pull" Meme coins.

Hype

TRUMP

Creation Date: January 18, 2025
Peak Market Cap: $90 billion
Current Decline (referring to the current decline from the peak, as mentioned later): 94%

If we are to choose which Meme coin should be given Hype in 2025, selecting TRUMP is undoubtedly without dispute. As a personal token of the U.S. President, the influence generated by this narrative is unparalleled globally, successfully breaking into the crypto space and initiating a trend of celebrity token launches. TRUMP's market cap exceeded $10 billion in just one day, and its strong liquidity allowed many Chinese-speaking investors to earn over $1 million at once, giving rise to several A7, A8, and even top players with single coins exceeding $100 million. This wealth effect is also unique this year.

Therefore, TRUMP is not only "Hype," but also "Hype Plus."

Binance Life

Creation Date: October 4, 2025
Peak Market Cap: $520 million
Current Decline: 76%

Binance Life is undoubtedly the second Meme coin to be given Hype in 2025, aside from TRUMP. The "Binance Life" meme originally stemmed from the popular "Apple Life" meme on domestic internet platforms and, through community dissemination, became a hot meme exclusive to the crypto space, even personally propagated by He Yi (accidentally). Most importantly, the narrative of "Binance Life" has upgraded from Binance to the level of the first Chinese Meme coin, effectively opening a unique domain for the Meme track, and the community consensus remains strong, making its Hype unquestionable.

MUBARAK

Creation Date: March 13, 2025
Peak Market Cap: $270 million
Current Decline: 93%

The birth of MUBARAK is closely related to Binance's acquisition of a $2 billion investment from Abu Dhabi MGX in March. During this window, CZ stirred up a Middle Eastern wind in the Meme market. From a narrative perspective, the term MUBARAK carries a strong "Middle Eastern flavor." Subsequently, CZ bought MUBARAK tokens, pinned MUBARAK-related tweets, and even changed his X account profile picture to one with Middle Eastern elements, a level of deep involvement that remains unparalleled to this day.

MUBARAK deserves Hype not only due to the timing and CZ's deep involvement but also because it fundamentally changed the gameplay of Memes in 2025, making all Meme players aware of the potential of BSC.

PING

Creation Date: October 22, 2025
Peak Market Cap: $85 million
Current Decline: 94%

PING is a Base Meme coin. Although its peak market cap and current retracement may not seem sufficient for Hype, its subsequent influence and narrative level are still prominent in 2025. If it weren't for the overall poor Meme market, PING might have performed better.

PING is the first token to ignite the x402 track, or rather, the wealth effect it triggered brought the x402 track to life. Its unique minting method made the dull market come alive, achieving a single-day surge of 8 times, and more importantly, it had lasting effects. Although PING has lost its heat now, the x402 protocol and ecosystem have made significant progress and continue to develop, with PING's popularity bringing funding, development resources, and attention to the x402 ecosystem.

It has excellently fulfilled its "historical mission," and from this perspective, giving it Hype is also appropriate.

Top

B

Creation Date: April 2, 2025
Peak Market Cap: $740 million
Current Decline: 72%

B's popularity also benefited from favorable timing. Its project narrative is not novel, and the token had little movement for a month after launch until it seized the opportunity of Binance adopting USD1, adding a USD1 pool, and becoming the first conceptual coin for USD1, which led to a surge. USD1 is a stablecoin launched by the Trump family, and its status as a conceptual coin leader is self-evident, thus it deserves to be rated as Top.

Moreover, B not only provided ample time for entry but also broke new highs again in August after the first surge in May. From the perspective of narrative durability, it also belongs to the Top in 2025.

HAKIMI

Creation Date: October 7, 2025
Peak Market Cap: $96 million
Current Decline: 66%

HAKIMI can undoubtedly be rated as Top; if it weren't for the prior "Binance Life," it could even touch the threshold of Hype. Binance Life is the leader of Chinese Meme coins, while HAKIMI is the second in command, and the "HAKIMI" meme has a dominant status in the Chinese internet, being widely recognized. Therefore, its community consensus is currently second only to Binance Life, and its maximum retracement is not exaggerated, indicating that there is still strong buying support.

GIGGLE

Creation Date: September 21, 2025
Peak Market Cap: $260 million
Current Decline: 74%

GIGGLE is an educational/charity concept Meme coin, and the reason for its Top rating is its close relationship with Binance. The GIGGLE token shares its name with Giggle Academy, a free English education institution for children that CZ invested in. More directly, GIGGLE is a Meme launched to ride on the concept of Giggle Academy. But the key is that it succeeded, not only being listed on Binance's spot market but also having Binance donate and burn transaction fees for GIGGLE tokens, which is unprecedented. Additionally, GIGGLE has indeed indirectly increased the donation funds for Giggle Academy, contributing to charity.

From a purely price perspective, GIGGLE surged twice and experienced significant ups and downs, making its stimulation level Top. Unfortunately, if Giggle Academy had personally launched the token, it could have touched the threshold of Hype.

4

Creation Date: October 1, 2025
Peak Market Cap: $300 million
Current Decline: 92%

4 is a number highly associated with CZ. On March 3, 2023, CZ himself posted a tweet on the X platform with the content "4" and an accompanying image. Since then, "4" has become a symbol of CZ, and when people take photos with CZ, they show the number "4" instead of the peace sign or thumbs up.

However, the Meme coin "4" has not yet been listed on Binance's spot market, and its explosive popularity and the birth date of the original meme are too far apart, giving it a somewhat conspiratorial attribute. Therefore, even though its narrative is unique, it can only be rated as Top.

TST

Creation Date: February 6, 2025
Peak Market Cap: $210 million
Current Decline: 91%

TST initially was just a test coin, appearing in the official BNB Chain video tutorial demonstration, and later was frequently mentioned by CZ, gradually increasing in popularity. Strictly speaking, TST is the first interactive Meme coin of CZ in 2025 and the first BSC Meme coin to create a collective wealth effect in 2025. Unfortunately, CZ's initial interactions were merely clarifications, lacking the favorable timing and circumstances that MUBARAK had, so it can only be rated as Top.

People Above People

MELANIA

Creation Date: January 19, 2025
Peak Market Cap: $18 billion
Current Decline: 99.4%

MELANIA is the personal token of Melania Trump, the current wife of Donald Trump and the First Lady of the United States. From a narrative perspective, it is also unique, but the impact of MELANIA is detrimental; it blatantly exposes the Trump family's intention to profit from crypto, calling into question the uniqueness of TRUMP. MELANIA opened with a high market cap, and non-insider addresses were basically unable to buy in early, leading to a continuous decline, with Meme players collectively being harvested, lacking the wealth effect seen when TRUMP launched its token.

Therefore, giving MELANIA the "People Above People" ranking is a mercy for its status as the First Lady of the United States.

JELLYJELLY

Creation Date: January 29, 2025
Peak Market Cap: $500 million
Current Decline: 85%

JELLYJELLY is a golden dog that quickly gained popularity on Solana earlier this year, which is not surprising given the favorable Meme environment at the beginning of 2025. The main reason for its "People Above People" ranking is that in March 2025, an attack occurred on Hyperliquid, where a whale manipulated the price of JELLYJELLY, putting Hyperliquid's treasury at risk of losing $240 million. Hyperliquid chose to "pull the plug" and delisted the JELLY contract, sparking widespread debate within the community.

This attack unexpectedly led to a second surge in JELLYJELLY's price, and the incident itself has become a typical case for people to consider the DEX model. As a manipulated token, JELLYJELLY has gained another layer of significance.

67

Creation Date: February 6, 2025
Peak Market Cap: $210 million
Current Decline: 91%

67 initially started as a viral rap song that became popular on overseas social media platforms like TikTok and Instagram (the meaningless slogan from "Doot Doot (67)"). Later, the overseas community infiltrated "67" into various fields, turning it into a popular Meme coin on the internet.

From a token price perspective, 67 has also experienced two surges and is currently in the second surge. However, given that the Chinese Meme circle has long been a mainstay in the Meme field, and 67 has not spread widely in the Chinese-speaking region, it can only be rated as "People Above People."

USELESS

Creation Date: May 10, 2025
Peak Market Cap: $440 million
Current Decline: 85%

The core of the USELESS token aligns with its meaning, which is "useless," embodying a certain ironic and rebellious internet spirit. From a token perspective, USELESS surged twice this year, in July and October, which is quite remarkable in the declining Meme environment of the second half of the year, thus it can be rated as "People Above People."

SKYAI

Creation Date: April 20, 2025
Peak Market Cap: $110 million
Current Decline: 72%

SKYAI is an AI project on BSC, but in today's context where everyone is speculating on AI as a Meme, SKYAI can also be considered a Meme coin. SkyAI was the first presale project on the Four.meme platform, ultimately raising over $50 million. Subsequent projects underwent refunds and other operations, with addresses participating in the presale earning over $800, creating a wave of wealth effect on BSC, making "People Above People" a fitting title.

Vulgar Penguin

Creation Date: October 25, 2025
Peak Market Cap: $15 million
Current Decline: 56%

Vulgar Penguin is a relatively popular Meme in the Chinese internet over the past few months, with the Vulgar Penguin Meme coin experiencing two surges, in early November and early December. Although its popularity and community consensus are not as strong as Binance Life and HAKIMI in the Chinese Meme space, its existence proves the sustainability of the Chinese Meme sector, indicating that it is not just a one-time trend, thus Vulgar Penguin can be rated as "People Above People."

BNB CARD

Creation Date: March 18, 2025
Peak Market Cap: $21 million
Current Decline: 93%

BNB CARD is a hot meme that originated from the BNB community, where users place their avatars and usernames on an image called BNB CARD. On March 21, CZ posted his own BNB CARD image on Binance Square, completely igniting this meme and further stimulating the community's enthusiasm for secondary creation. From the perspective of dissemination and community participation, giving it "People Above People" is undoubtedly justified.

VINE

Creation Date: January 23, 2025
Peak Market Cap: $540 million
Current Decline: 94%

VINE is a Meme coin personally launched by the co-founder of the short video platform Vine, belonging to the founder's concept, and Musk has also been considering restarting Vine. From a price performance perspective, VINE experienced two surges on the day of its release, occurring before and after the co-founder claimed the Dev identity. Moreover, VINE is the first technology founder concept Meme coin of the year, and this action was subsequently imitated by others. Although the results were ultimately chaotic, its significance is pioneering, making "People Above People" a fitting title.

TUT

Creation Date: February 6, 2025
Peak Market Cap: $150 million
Current Decline: 92%

TUT is an AI Meme coin on BSC. In March, it appeared in an official BSC tutorial video and was listed on Binance Alpha, experiencing a "sudden rise." The frequent interactions between CZ and the TUT founder also provided significant benefits, ultimately leading to its successful listing on Binance's spot market.

From March to September, TUT's price followed a long-term upward trend, which is quite rare in the Meme environment of 2025, thus it can be rated as "People Above People."

NPC

SIREN

Creation Date: February 8, 2025
Peak Market Cap: $200 million
Current Decline: 63%

SIREN is an AI Agent Meme coin on BSC that supports chat and crypto market analysis. Being the first conversational AI Agent on BSC, it has garnered much attention, and many community users supported SIREN during the Binance voting for listing. However, conversational AI Agents were no longer a novel narrative by the time SIREN appeared, and it ultimately did not succeed in being listed on Binance's spot market, so it can only be rated as "NPC."

Customer Service Xiao He

Creation Date: October 7, 2025
Peak Market Cap: $89 million
Current Decline: 95%

Customer Service Xiao He is a Chinese Meme that emerged around the same time as Binance Life. Since He Yi once referred to himself as Customer Service Xiao He, this Meme coin was once popular in the community. It did not break away from the Binance narrative like Binance Life but remained deeply tied to He Yi. However, precisely because of this, after He Yi stopped interacting, Customer Service Xiao He lost its upward momentum.

Thus, it is no different from any other Meme that tried to ride on He Yi's coattails, and it can only be rated as "NPC."

PALU

Creation Date: October 4, 2025
Peak Market Cap: $130 million
Current Decline: 97%

PALU is a concept Meme coin based on Binance's mascot, and Binance's official Twitter has also released Meme images about PALU. However, PALU seems to be just a mascot; in December, He Yi mentioned in a meeting that PALU was selected by a certain department as a mascot and did not oppose internal trial and error, which means PALU can no longer be associated with He Yi and CZ.

As for the mascot concept, it was already hyped in 2024, and since PALU has only experienced a decline after its peak without a second surge, it can only be considered an "NPC."

BROCCOLI (714)

Creation Date: February 13, 2025
Peak Market Cap: $103 million
Current Decline: 88%

BROCCOLI is the name of CZ's pet dog, and in February this year, CZ's pet dog became the hottest Meme on BSC. However, the community consensus was too fragmented at that time, with three different BROCCOLIs each having community support. This division was extremely detrimental to the Meme coin, and Binance even held a listing vote that further split the community for votes, resulting in only one BROCCOLI being listed on Binance's spot market. Due to these dramatic events, BROCCOLI can only be rated as "NPC," and not placing it in "Pulled" is already a favor from CZ.

DOYR

Creation Date: December 6, 2025
Peak Market Cap: $31 million
Current Decline: 95%

The Meme coin DOYR was born from an English post by He Yi, in which he mistakenly wrote the crypto slang "DYOR" as "DOYR." DOYR quickly gained traction in the community and was listed on Binance Alpha in a short time, but its vitality was insufficient. From a narrative perspective, typo Memes are not a novel narrative, and the only special aspect of DOYR is that it was "created by He Yi." Once He Yi stopped interacting, it quickly lost its heat. Therefore, like "Customer Service Xiao He," it can only be rated as "NPC."

Cultivation

Creation Date: October 9, 2025
Peak Market Cap: $45 million
Current Decline: 95%

The Chinese Meme coin "Cultivation" originated from a long article titled "Come! Let's Cultivate Together!" published by He Yi on Binance Square, ultimately being listed on Binance Alpha. However, "Cultivation," like the previously mentioned "Customer Service Xiao He" and DOYR, faces the same issue: it cannot survive without He Yi's interaction, so "Cultivation" can also only be rated as NPC.

NEET

Creation Date: April 27, 2025
Peak Market Cap: $43 million
Current Decline: 85%

NEET is a Solana Meme that embodies an anti-work, rebellious, and self-deprecating internet spirit, which overlaps with the previously mentioned "USELESS." With too many rebellious Memes, people may experience aesthetic fatigue. Although NEET has also surged several times, its peak market cap has never reached that of USELESS, which is a significant reason why NEET can only be rated as "NPC," while USELESS can become "People Above People."

Pulled

LIBRA

Creation Date: February 15, 2025
Peak Market Cap: $4.6 billion
Current Decline: 99.9%

LIBRA is a personal Meme coin released by the President of Argentina. If we were to choose the most disappointing Meme coin of 2025, selecting LIBRA would undoubtedly be the consensus. It plummeted immediately upon launch, and no one made money except for the conspiracy group. At the same time, it marks a significant turning point; in the history of Meme rise and fall in 2025, LIBRA is seen as an important turning point from prosperity to decline in the Meme track, after which the liquidity in the Meme market has significantly decreased.

Therefore, LIBRA is not only "pulled to the end," but it is also pulled in the middle, pulled to home, pulled to the moment of the Big Bang, pulled to the point where I am rambling.

PAIN

Creation Date: February 19, 2025
Peak Market Cap: $340 million
Current Decline: 97%

PAIN is a presale token on Solana that raised over $37 million worth of SOL in just 48 hours in February this year, becoming the most funded Meme coin at that time. The Meme image of PAIN comes from a white-bearded old man with an "awkward yet polite smile," and related memes have been popular on the internet for 14 years.

The explosive presale combined with the popular IP raised players' expectations for PAIN, but after its launch, it experienced a smooth decline, with presale users only able to break even; its performance is indeed "pulled to the end."

BOOP

Creation Date: May 1, 2025
Peak Market Cap: $500 million
Current Decline: 99.8%

BOOP is the platform token of the Meme launch platform boop.fun, which was launched in May this year. The platform's founder, dingaling, had the backing of Binance at the time, which gave BOOP unprecedented popularity, with the token's value skyrocketing to $500 million within an hour of launch. However, it then fell sharply, and with the boop.fun product not meeting expectations, BOOP fell into a death spiral.

In November this year, dingaling publicly announced his exit from the boop.fun team and transformed into the founder of the prediction market prediict.fun, leaving BOOP completely abandoned. Therefore, it deserves the ranking of "pulled to the end."

YZY

Creation Date: August 21, 2025
Peak Market Cap: $3.2 billion
Current Decline: 88%

YZY is a personal Meme coin released by the famous rapper and performance artist Kanye West (known as Ye). Although his personal influence is significant worldwide, the timing of his coin release was not ideal. By August this year, the Meme market had clearly cooled down, and players had demystified celebrity coins. Although Ye's coin launch was a big event, most people only dared to observe.

As everyone expected, it peaked immediately upon launch and then fell sharply, but it didn't cut many people; even from the perspective of being a harvester, it is also "pulled to the end."

BNBHOLDER

Creation Date: October 9, 2025
Peak Market Cap: $160 million
Current Decline: 98%

BNBHOLDER is the first and highest market cap Meme coin launched by Binance's exclusive Meme launch platform, Meme Rush. Therefore, the community believed that Binance would "lift" BNBHOLDER to invigorate its own Meme Rush. However, contrary to expectations, Binance did not do this; BNBHOLDER was quickly pumped up and then fell endlessly, with only a few people able to benefit from the rise. It wasn't until November 25 that BNBHOLDER was listed on Binance Alpha, resulting in a slight price increase.

Overall, the significant difference between the token's actual performance and the community's expectations is enough to make BNBHOLDER "pulled to the end."

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