A Year of the Trump Family's Crypto Project WLFI: When the Referee Joins the Race

CN
5 hours ago

Original|Odaily Planet Daily (@OdailyChina)

Author|Wenser (@wenser 2010)

For Trump, 2025 is the year to start a "second spring" in his career; for the Trump family's crypto project WLFI, 2025 is the "midsummer."

This crypto project, which began in September 2024, completed two rounds of public fundraising, three large financing rounds, a token launch, the introduction of the stablecoin USD1, and the establishment of the DAT treasury public company, all within just one year. However, behind these achievements lies more controversy: initially, Sun Yuchen's extravagant investment of $30 million was questioned as "political donations," followed by the launch of the TRUMP token, the trading ban period after the WLFI launch, and USD1 being designated as the "designated" currency for Binance's $2 billion investment. The entanglement with Trump is not the only layer of "political connection" surrounding WLFI and its team; it is also intertwined with countless insider stories and controversies. On January 30, the "WLFI public fundraising of $550 million" will soon be one year old, so let's review the various disputes over the past year and clarify the facts and opinions involved.

Three Major Controversies of the Trump Family's Crypto Project: WLFI Public Fundraising, TRUMP Meme Coin, and the Popularization of Stablecoin USD1

In 2025, the Trump family achieved a wealth increase of $1.4 billion through crypto assets, accounting for about one-fifth of their total net worth. During Trump's second term, the Trump family gained significant profits through their jointly founded crypto platform World Liberty Financial (WLFI), the TRUMP Meme coin, and the Bitcoin mining company American Bitcoin Corp. (ABTC), among other new projects. However, behind this massive wealth are three major controversies:

Controversy One: WLFI Public Fundraising as Political Donations

In October 2024, after completing the whitelist registration phase, WLFI officially launched its public fundraising at a price of $0.015 per token. However, due to frequent website crashes, although $5 million was raised within an hour, it still fell far short of the $300 million fundraising target. Subsequently, WLFI officially reduced the fundraising target by 90% to $30 million.

In November 2024, Sun Yuchen announced that he would invest $30 million in WLFI through TRON DAO, becoming the largest investor in the project. Thus, despite official documents specifically mentioning that, “the Trump family will receive 75% of WLFI's net income without bearing any responsibility”, this round of financing still concluded as scheduled.

Subsequently, Sun Yuchen transformed from a "cryptocurrency practitioner" who had significant gaps with the U.S. government to a "WLFI project advisor." This led to suspicions in the market that the WLFI public fundraising might be political donations, a sentiment that intensified after WLFI's second round of public fundraising and the launch of the TRUMP token.

Controversy Two: TRUMP as a Harvesting Scythe

In January 2025, on the eve of Trump's inauguration as President of the United States, the TRUMP token, marketed as the "official Trump Meme coin," was officially launched, causing a stir in the market as countless people rushed in, hoping to realize their dreams of wealth (which indeed made many in the Chinese-speaking community rich).

However, ultimately, aside from the TRUMP token issuer making a staggering $320 million in fees within four months, approximately 800,000 wallets collectively lost $2 billion, with the average loss per wallet being about $2,500, marking it as the largest "epic harvesting operation" in cryptocurrency history.

During this process, WLFI's second large-scale public fundraising also successfully concluded, ultimately attracting $550 million in funding: on January 20, WLFI completed the sale of 20 billion tokens, raising $300 million; on the same day, due to the high demand for token sales, WLFI officially reopened an additional 5% token sale, and the price per token rose from $0.015 to $0.05; ultimately, it successfully raised $250 million.

Thus, under the favorable stimuli of Trump's inauguration as President and the smooth fundraising of WLFI, TRUMP once again became the "money-making machine" and "harvesting scythe" of the Trump family's crypto project.

It is worth mentioning that after the completion of the first public fundraising, WLFI had already begun to invest in cryptocurrencies like ETH, and relying on Trump's and the Trump family's "political halo," WLFI's buying power gradually gained the ability to influence market liquidity and short-term speculative capital, becoming a significant factor in "News Trading."

Controversy Three: USD1 as the "Stablecoin National Team"

In March 2025, WLFI officially announced plans to launch the stablecoin USD1. This stablecoin is 100% backed by short-term U.S. Treasury bonds, dollar deposits, and other cash equivalents, and will initially be issued on Ethereum (ETH) and Binance Smart Chain (BSC), aiming to provide a safe and efficient cross-border transaction tool for sovereign investors and institutions.

It is not an exaggeration to say that the birth of USD1 carries a strong "Trump color," and subsequent events have corroborated this fact.

In early April 2025, significant events concerning WLFI and USD1 occurred:

First, the Trump family, through the new holding company WLF Holdco LLC, took control of at least 60% of the DeFi project World Liberty Financial, replacing the two co-founders as the controlling party;

Second, after 10 hours of intense debate, the U.S. House Financial Services Committee passed the Stable Act. It is reported that this act will establish a strict regulatory framework for payment stablecoins, requiring issuers to obtain federal or state approval and to be backed 1:1 by highly liquid assets. At that time, Democratic lawmakers expressed strong criticism, with Representative Maxine Waters stating that this was "an obvious manifestation of greed and corruption," and questioned the conflict of interest in the President promoting the relaxation of crypto regulations while being involved in the industry. In July 2025, the U.S. GENIUS Act, which evolved from the Stable Act, was successfully passed by both the House and Senate and signed into law by Trump.

Moreover, in the $2 billion investment by the UAE sovereign fund MGX in the world's largest cryptocurrency exchange Binance, USD1 was also selected as the "official stablecoin." This news was confirmed by WLFI co-founder and Trump's second son, Eric Trump, in a post.

Earlier this year, WLFI officially announced that its entity World Liberty Trust had submitted a de novo application to the Office of the Comptroller of the Currency (OCC) on January 7, seeking to obtain a national trust bank charter in the U.S. If approved, this trust bank will enable the direct issuance and custody of its USD1 stablecoin and gradually develop services such as crypto asset custody and stablecoin exchange, primarily targeting institutional clients. Although Democratic Senator Elizabeth Warren had previously called for a pause in the review of this application, OCC regulatory officer Jonathan Gould emphasized that WLFI's application would undergo strict evaluation like other applications.

On January 23, WLFI co-founder Eric Trump posted that the issuance volume of the USD1 stablecoin (which has been in circulation for less than a year) had surpassed that of PayPal's stablecoin PYUSD ($3.74 billion compared to only $3.69 billion).

In summary, the series of "crypto-friendly policies" primarily promoted by Trump also indirectly provided policy support and regulatory convenience for the promotion, mainstream adoption, and institutionalization of the USD1 stablecoin.

Aside from the above controversies, what is even more intriguing are the series of "fancy operations" by the Trump family's crypto project and insider sources in the crypto market.

The Trump Family's Insider Trading Code: The Ongoing "News Trading" and "TACO-style Trading"

As mentioned earlier, the Trump family's crypto project WLFI's use of public fundraising to buy various cryptocurrencies provides a natural breeding ground for "News Trading"; Trump's indecisive political stance and frequent tariff trade wars facilitate "TACO-style trading" and insider trading. Specifically, the related insider controversies include the following events:

3 Trump Dinners Spark External Criticism and Doubts

In April 2025, the announcement of a VIP dinner for the first 220 TRUMP holders was officially made, and shortly thereafter, the on-chain transaction volume of TRUMP tokens reached $2.4 billion, with the TRUMP price rising 60% that day, on-chain activity surging 200%, and recording the "highest single-day trading volume on centralized exchanges since mid-February." Ultimately, this "token holding competition" ended with an average holding of nearly $4.8 million in TRUMP assets per person, and some TRUMP dinner invitees made huge profits through token trading.

In May 2025, the "Crypto and AI Innovators Dinner" organized by the MAGA Inc. super PAC (Trump's campaign organization) was successfully held, with individual seats priced starting at $1.5 million. These two Trump dinners also drew criticism from several political figures, including Democratic Senator Elizabeth Warren, who suggested that this move might involve an exchange of benefits for "business investments in exchange for presidential privileges".

In October 2025, Trump initiated a tech giant dinner under the pretext of "fundraising for the new White House banquet hall," with attendees including Gemini co-founders Cameron and Tyler Winklevoss, executives from Coinbase and Ripple; representatives from companies like Meta, Google, Amazon, Lockheed Martin, and Microsoft also attended this dinner. This incident was interpreted by the public as one of the examples of Trump "using power for personal gain."

In addition, the WLFI Foundation, due to its significant influence, has frequently bought various altcoins, which is also seen as a market barometer, becoming a hotspot for news trading and insider trading.

Hyperliquid 50x Leverage Insider Whales Precisely Bet on Tariff Bearishness and Market Rebound

In February 2025, the "Hyperliquid 50x leverage whale" became a market focus. In less than a month, this address accurately timed Trump's favorable news, achieving "three victories":

First, the address made over $6.8 million by going long on BTC and ETH;

Second, the address opened a $13.45 million short position on BTC, initially incurring a small loss of $60,000, but ultimately turned it around to make a profit of nearly $300,000.

Third, the address went long on ETH with 50x leverage, ultimately making a profit of $2.15 million in less than 40 minutes. The total profit from the three trades was $9.28 million. For details, see “Reviewing Hyperliquid Contract 'Insider Brother' Operations, Precise Opening and Closing of Long and Short Positions”.

Insider Whales Reappear: $200 Million Grab During the 10·11 Crash, Betting on "Trump Pardoning CZ" Ahead of the Market

In October 2025, the "10·11 Epic Crash" brought a historic level of large-scale liquidation to the market, but this chaos instead became a stage for insider whales to perform.

Among them, the address 0xb317D2BC2D3d2Df5Fa441B5bAE0AB9d8b07283ae opened a large short position with a nominal value of about $1.1 billion before the crash, making nearly $200 million in profit within a day; the address 0xc2a30212a8DdAc9e123944d6e29FADdCe994E5f2 achieved a terrifying record of 12 consecutive wins since October 14, accumulating a profit of $12.634 million.

Hyperliquid insider whale Garrett Jin's associated account “bigwinner01” even bet on "Trump will pardon CZ" as early as September 28, 2025, with a total investment of $28,677.33, making a profit of $56,824.32, with a profit rate close to 100%. Behind Garrett Jin, according to previous investigations by on-chain detective Eyes, his information sources may come from insiders who have long utilized White House internal rumors and policy forecasts for trading. The relevant information is said to have been conveyed by aides close to the President's team to a group of traders with privileged information, used to establish favorable positions in advance. The core individuals confirmed to be involved are Zach Witkoff and Chase Herro, and Trump's eldest son, Donald Trump Jr., has also been suggested to possibly be involved. For details, see “How the 100% Win Rate Whale Was Formed? Revealing the True Identity of 'Trump Faction Insiders'”.

Conclusion: WLFI is Both a Model Project and a Wealth-Making Machine

Aside from the above controversies, just before the official launch of the WLFI token in September last year, it had a dispute with the established DeFi protocol Aave over early token distribution, revealing WLFI's ambition to not be satisfied with just being a DeFi lending platform. After the entry of WLFI's treasury public company ALT5 Sigma and Bitcoin mining company American Bitcoin Corp. (ABTC) into the "crypto battlefield," the role WLFI plays has become even more complex—now, it serves as both a model project for Trump's pro-crypto stance and a "crypto regulatory barometer" in the eyes of the crypto market.

After all, people will think—"If the President's family's crypto project is still doing well, the current U.S. government's crypto regulatory environment wouldn't suddenly turn bad." From this perspective, despite the ongoing controversies and numerous doubts, WLFI and many of the Trump family's crypto projects have objectively accelerated the process of crypto mainstreaming. However, for the Trump family members, the more important function of WLFI remains to facilitate their wealth accumulation as a "wealth-making machine."

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