The author of this article Cedric, founder of the BSC ecosystem Launchpad platform FLAP



The Elephant in the Room

Every friend keeps asking me: “Cedric, has the BNB Chain turned into a bureaucratic system? If you don’t play the ‘Shandong school’ game, are you destined to not grow big?” “If you’re not a ‘direct descendant’ incubated by Binance, are you only left with scraps?”

I’ve been hearing this FUD for a long time, and people say you must play the Shandong school on BNB.

My answer might offend some: this view is wrong. At least, the rise of Flap proves that it’s nonsense.

Data doesn’t lie; Flap’s interaction volume and token creation numbers are growing rapidly, and it has become one of the top protocols on BNB.

I Have Never Met He Yi

Until today, I have never met He Yi or CZ, nor have I participated in any so-called “high-end gatherings.”

The rise of Flap has a “Shandong school” factor of 0. What does this indicate? It shows that the rumor of “BNB being a playground for connections” is a bubble that can be easily popped. In the world of crypto, despite the noise, the underlying logic remains Meritocracy.

Why BNB?

Let’s turn the clock back a year; Flap was just a hackathon-winning team of three people. A year has passed, and we have tried Base, deployed Monad, and explored other EVM chains. As cross-chain entrepreneurs, we have some say:

Many chains are cool, and the technology is new. But in the end, we still insist on building on BNB. Why? Because here lies the most precious gift for entrepreneurs: a real community and a large market. Other chains may have great narratives, but BNB has real people. The grassroots community here is vibrant; it is just waiting for more good products to awaken it. For entrepreneurs, community and users are a thousand times more important than flashy technical jargon.

Facing Giants and Imitation

When I first arrived, the reality was indeed cold. The “direct descendants” seemed to have more resources, and the giants were busy using the BNB chain as a springboard to go public. Some even asked me: “Cedric, now that you’ve made it, what will you do if the giants copy you?”

My answer is: Let them copy. This is the norm of business competition. Code can be forked, but culture cannot be forked; the framework can be copied, but the soul cannot be copied. While our competitors are discussing copying strategies, we have already iterated three versions; while they are busy with social gatherings, we are responding to private messages in the community. Our speed of innovation will always be faster than their Cmd+C copying.

The Silent Eruption

So, while the giants gaze at the stars, we squat in the mud, serving those users overlooked by “high-end projects.” We are dead set on PMF (Product-Market Fit).

Slowly, the winds changed. Not because we met someone, but because users and the community voted with their wallets. Today, Flap’s daily token creation volume and graduated token numbers have steadily ranked first on the BNB chain for over a month. We didn’t buy users; we stood with the community through lines of code, forcibly reclaiming market share from the giants.

On Injustice and Resistance

Haven’t I encountered difficulties? Of course, countless. Haven’t I felt that sometimes it’s unfair? To be honest, I have.

But this is precisely the meaning of our entrepreneurship. If it’s unfair, we use our products to make it fairer. If it’s not open, we use the power of the community to break down the doors. This is also what moves me the most: whenever we hit a bottleneck, the community always stands up to support us first. It is the power of the community that forces the rules to bow to value.

PMF Beats Shandong School

I write Flap’s entrepreneurial story to tell all developers: Tear up your BP, forget about those “Shandong school” social gatherings.

There is still a vast wilderness on BNB, where people are extremely eager for good products. You don’t need to know anyone. You just need a group of partners willing to grind through the details during tough times, a product that truly respects users, and a heart that dares to do what is difficult yet right.

Conclusion

If you, like me, are not good with words but have fire in your heart; willing to start over, willing to stay up all night to fix a bug. Come to BNB.

You don’t need to know He Yi. You only need to know your code and your users.

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