Appearing alongside Donald Trump Jr. in an interview with CNBC anchor Sara Eisen during coverage of the World Liberty Forum, Trump reiterated his long-standing projection that bitcoin will eventually trade at seven figures. At the time of the broadcast, bitcoin was changing hands near $67,000, down roughly 0.5% on the day.
The interview centered on the brothers’ crypto venture, World Liberty Financial (WLFI), as well as broader trends in digital assets and stablecoin adoption. Trump described his $1 million target as inevitable, linking it to institutional participation, regulatory clarity, and bitcoin’s fixed supply.
“I’ve never been more bullish on bitcoin in my life,” he said during the interview segment.
Trump serves as co-founder and executive at American Bitcoin Corp. (Nasdaq: ABTC), which debuted publicly in September 2025. As of mid-February, the company holds around 6,039 BTC, placing it among the 20 largest public corporate holders of bitcoin globally.
He is also a co-founder of World Liberty Financial, which focuses on stablecoin infrastructure and digital asset services. During the CNBC discussion, the brothers characterized stablecoins as a potential conduit for channeling global capital into the United States, arguing that U.S. dollar-pegged tokens could attract funds from unstable foreign currencies.
Addressing ethics concerns surrounding the family’s involvement in cryptocurrency projects, including the MELANIA and TRUMP meme coins, the brothers described those tokens as lighthearted ventures. They downplayed the significance of personal financial gain, instead framing their crypto activity as part of a broader push for innovation and financial modernization.
Trump also repeated prior criticism of traditional finance (TradFi) banking institutions, warning that banks risk long-term decline if they fail to integrate digital assets. He has made similar remarks in past interviews, arguing that legacy financial systems are slow and costly compared with blockchain-based alternatives.
The $1 million bitcoin forecast is consistent with Trump’s statements dating back to late 2024. In multiple appearances throughout 2025, including interviews and conference speeches, he has cited bitcoin’s 21 million supply cap, rising institutional adoption, and supportive U.S. policy proposals as core drivers of long-term price appreciation.
Market reaction to the Feb. 18 interview appeared limited. Bitcoin continued to trade around or below $67,000 amid broader macroeconomic uncertainty. The Trump family has increasingly aligned itself with pro- crypto policies, including support for proposals related to a potential national bitcoin reserve. Critics, like the Democrats, have questioned potential conflicts of interest tied to business holdings, while supporters argue the initiatives could position the U.S. as a digital asset hub.
- What did Eric Trump say about bitcoin on Feb. 18, 2026?
He predicted bitcoin would reach $1 million and said he has “never been more bullish” on the asset. - Where was the interview conducted?
The discussion took place live on CNBC during coverage of the World Liberty Forum. - How much Bitcoin does American Bitcoin Corp. hold?
As of February 2026, the company reported holding more than 6,039 BTC. - Did Bitcoin’s price react immediately to the interview?
There was no significant immediate price reaction, with bitcoin trading near $67,000 during the broadcast.
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