Goldman Sachs, the second-largest investment bank in the world, is currently holding a little over 2B in bitcoin and ether ETFs for its clients — but this could this be just the beginning of its crypto journey ⤵️ Meet John Waldron. Goldman Sachs’ COO & likely next CEO who has been keeping a close eye on bitcoin & other digital assets. Could his leadership push Goldman further into crypto? In 2021, Waldron stated that: “Client demand for bitcoin is rising. We continue to evaluate and engage on it.” He also called the COVID pandemic a “significant accelerant” for digital money. Under Waldron’s leadership, Goldman Sachs relaunched its crypto trading desk in 2021, marking a major shift in how the bank views bitcoin & digital assets. FT has reported that Wall Street sees Waldron as “heir apparent” to David Solomon. If this happens, expect Goldman Sachs to double down on digital assets, integrating crypto more into traditional finance. Will Waldron be the Wall Street leader that embraces bitcoin?