Base intends to promote a new MEME coin "junk coin" narrative, which they call content tokens. Of course, there may be some underlying vision of Base for the monetization model of on chain culture and content creation in the future. In theory, tokenize a tweet, an image, an article, and other content directly Make it a unique, owned, and tradable digital asset It sounds like it can provide creators with a more direct source of income and give content a new dimension of value. Jesse Pollak, the core figure of Base, defines it as a "one-time, tokenized expression of media" Without a roadmap, without implying sustained value, attempting to distinguish it from traditional meme coins that often come with future promises. He hopes to see it as a native 'content' on the chain, rather than a financial product. Above is all the masking done by Base, below is the reality: Base attempts to define it as a 'non-financial product', but this is fundamentally untenable in practice. As long as a token can be easily minted, sent, and traded on a liquidity supported platform (Zora), it will be considered a financial (MEME) asset in the market, and its price fluctuations and trading behavior will fully follow the logic of financial speculation. In the absence of clear usage scenarios and value support, this token is prone to becoming a purely speculative target. But the problem is, Base has already started this head Solana has pumpfun, and Base needs to create a similar but not completely copied pattern (Zora). Some cautious MEME gold miners attribute Zora's failure to environmental issues, and once the market returns, a more innovative Zora will experience a 2024 pump craze. So ironically, amidst a wave of opposition, Zora began to recover and attracted a new wave of speculators, hoping to seize the next wave of volatility. Chain gamblers will never disappear.