UAE SCA launches first 'Finfluencer' license to regulate digital finance content

Odaily Planet Daily News: According to official announcements, the UAE Securities and Commodities Authority (SCA) has officially launched the region's first "Finfluencer" license, aimed at regulating the creation of financial content on digital platforms. It is reported that this license applies to individuals who provide investment advice related to regulated products or entities through digital or traditional media. Applicants need to register and comply with relevant regulations. To encourage innovation, SCA announced that it will waive registration, renewal, and legal consultation fees for the service for the next three years. SCA CEO H.E. Waleed Saeed Al Awadhi stated that the license is not only a regulatory measure, but also a strategic response to the rapid development of digital finance, aimed at enhancing market integrity, promoting transparency, and creating a trustworthy financial environment.