Binance spent several months using Alpha airdrops to convert a large number of Binance exchange users to learn on chain operations. The Booster campaign is clearly aimed at going further and converting this group of users into real project grooming users. one ️⃣ From the perspective of the exchange, Binance requires user stickiness, and Binance can provide the project team with the most real users. two ️⃣ From the perspective of the project team, they need real users to create data, and at least they need a visible anti witch to ensure the authenticity of the data. The airdrop activity is to use chips to create project data. If it is given to anyone, it is definitely more in line with one's own interests to give it to real users. three ️⃣ From the user's perspective, as long as they can make money and are not targeted by the project team, who wouldn't be targeted? Anyway, it's all the users who provide the data, so the probability of projects being rejected by exchanges is definitely lower. After this round, the exchange, project team, and users all got what they wanted, known as a three win situation, win-win-win。 From Alpha airdrop to this step, whether Binance's chess is good or not, you are a big chess player, you speak first.