The older generation buys lottery tickets, with odds of winning at one in a million, yet lotteries have become one of the biggest industries in the world. Gen Z plays the "meme coin lottery." The difference is, by tapping into culture, scrolling TikTok, and catching trends, they can improve their odds from one in a million to one in a thousand. This is the essence of meme coins—a "lottery" that's closer to culture.