
余烬|Sep 25, 2025 08:30
Someone has written an in-depth study on Bitget's transformation into a UEX panoramic exchange: creating a one-stop cryptocurrency trading "super app". The study interprets Bitget's decisions and achievements over the past seven years in the form of data, as well as its current achievements and why it needs to transform into a UEX panoramic exchange. It can be seen that the writing is very thoughtful. Those who are interested can take a look. Bitget recently announced that they have transformed into the UEX panoramic exchange. I believe that when you first hear this concept, you may be a bit confused. What is this. In fact, if you put it another way, you may understand that it is commonly referred to as the "super app" in Web2: meeting as many needs as possible through one application and one account, which is convenient and does not require switching between multiple applications. That is to say, Bitget hopes to meet all your encrypted trading needs through just one app and one account without the need for anything else. This includes trading all on chain tokens (even Pump internal), tokenizing US stocks, and even ETFs, forex, RWAs, and more. At the beginning, CEX was CEX, on chain was on chain, and the two were very separated; Later, OKX creatively packaged Web3 coins into the exchange app, allowing CEX users to conduct on chain transactions more conveniently. Of course, at this point, CEX and the two on chain components are still separated and only installed in one app; Later on, Binance launched the Alpha section, which moved some on chain tokens to the CEX main site, allowing direct trading of on chain tokens with funds through CEX main site accounts. At this point, the boundary between CEX trading and on chain trading began to partially dissolve. Now, Bitget's UEX panoramic trading is actually completely dissolving the boundary between CEX trading and on chain, seamlessly trading on chain tokens with CEX's trading experience and logic. In other words, a novice can easily trade on chain tokens without understanding the difference between CEX and on chain. Of course, this is not limited to on chain tokens, but also includes tokenized US stocks and future ETFs, forex, RWAs, and so on. This one-stop "super app" strategy is very powerful once the user base reaches a certain level. The longer the user uses it, the stronger the stickiness, and the higher the cost of leaving the platform.
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