Playing with memes doesn’t necessarily mean you have to dumb it down, right? You can also seriously and rationally analyze communication strategies from multiple angles. For example: @0xSunNFT mentioned the logic of 'choosing a coin = choosing teammates': https://((x.com))/0xSunNFT/status/1975506557120180493 @0xcryptowizard talked about 'getting involved personally to better identify rationally': https://((x.com))/0xcryptowizard/status/1975733738895253796 I haven’t participated in Binance Life myself, but as the wizard said, it’s hard to deeply think about non-consensus ideas that have the potential to develop into consensus beforehand. However, after things become clearer in hindsight, it’s easier to think a few layers deeper. This is something worth reflecting on and learning from. For instance, when Jia Yueting posts on Weibo or Twitter, it makes me think about the cultural confidence of Chinese people. It’s a shared aspiration among all Chinese, regardless of wealth, character, or motives. CZ and He Yi have this aspiration, and so does the uncle in a vest on the street (just like how meme coins used to resonate with the masses). The methods may differ, but this has been the case throughout history. Especially in today’s context, with many wealthy Chinese living overseas, and considering the timing right after Mid-Autumn Festival. Jay Chou’s 'Chinese Wave is the coolest' isn’t just a confident slogan—it could also be a powerful model that aligns with objective reality. When such a model is paired with a leader who has enough drive and strength, it becomes possible to unite the seemingly scattered power of Chinese people into a cohesive force. At this point, the brand IP of the leader transcends its original brand identity. The limitations of brand IP in communication, which some (including myself) previously worried about, are broken. Lots of thoughts, but I’ll stop here for now.