#Jeju Island Issues NFT Cards to Attract Tourists#

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Jeju Island in South Korea plans to issue an NFT digital card called "Tao" to attract millennial and Gen Z tourists. The card will offer discounts and travel subsidies and will be integrated with the local blockchain stablecoin Tamna Jeon. The project is expected to be piloted in the coming months and is scheduled to be launched for domestic Korean tourists in the second half of 2025. The governor of Jeju Island said the region is gradually advancing its digital transformation and plans to apply Web3 technologies such as NFTs to all areas of government services.

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Jeju Island, South Korea, plans to issue an NFT digital card called "Tao" to attract millennial and Gen Z tourists. The card will be integrated with the local blockchain stablecoin Tamna Jeon, offering tourists multiple benefits such as discounts, travel subsidies, and membership privileges. It is reported that Jeju Island plans to start issuing tokens in the second half of this year and will pilot the Tao card in the coming months, with plans to launch its NFT to domestic tourists in late 2025. The project is part of Jeju Island's digital transformation, aiming to apply Web3 technology to various aspects of government services, providing tourists with a more convenient and attractive travel experience.

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Jeju Island plans to attract millennial and Gen Z tourists by issuing an NFT-powered 'tourist card'.

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The NFT card, called 'Tao', will allow tourists to get discounts and 'travel subsidies'.

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The project will be integrated with the local blockchain stablecoin Tamna Jeon, providing tourists with travel subsidies, membership benefits, and attractions discounts.

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Jeju Island Governor Oh Young-hoon said the region is gradually advancing its digital transformation, planning to apply Web3 technologies such as NFTs to various areas of government services.

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