#Jeju Island Issues NFT Cards to Attract Tourists#

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Jeju Island in South Korea plans to issue an NFT digital card called "Tao" to attract millennial and Gen Z tourists. The card will offer discounts and travel subsidies to visitors and will be integrated with the local blockchain stablecoin Tamna Jeon. The project is expected to be piloted in the coming months and is scheduled to be launched for domestic Korean tourists in the second half of 2025. The governor of Jeju Island said the region is gradually advancing its digital transformation and plans to apply Web3 technologies such as NFTs to various areas of government services.

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Jeju Island in South Korea plans to attract millennial and Gen Z tourists through an NFT-powered "tourist card" called "Tao," with token issuance expected to begin in the second half of this year. Tourists can use the NFT to receive discounts and "travel subsidies." The project will be integrated with the local blockchain stablecoin Tamna Jeon, offering tourists travel subsidies, membership benefits, and attraction discounts. Jeju Island Governor Oh Young-hoon said the region is gradually advancing its digital transformation, planning to apply Web3 technologies such as NFTs to various areas of government services. The NFT tourist card project will be piloted for domestic Korean tourists in the second half of 2025. The project aims to provide tourists with a more convenient and personalized travel experience through NFT technology and attract more young tourists.

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Jeju Island plans to attract millennial and Gen Z tourists by issuing an NFT-powered 'tourist card'.

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The NFT card, called 'Tao', will allow tourists to get discounts and 'travel subsidies'.

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The project will be integrated with the local blockchain stablecoin Tamna Jeon, providing tourists with travel subsidies, membership benefits, and discounts at attractions.

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Jeju Island Governor Oh Young-hoon said the region is gradually advancing its digital transformation, planning to apply Web3 technologies such as NFTs to various areas of government services.

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