#The liquor company will hold Bitcoin.#

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Nasdaq-listed spirits company Heritage Distilling announced it will begin holding Bitcoin as a "strategic asset" and accept Bitcoin payments. The company said the plan is subject to approval, and Heritage will first develop a policy plan for board approval before taking action. Heritage CEO Justin Stiefel said the company will be one of the first in the craft spirits industry to accept Bitcoin payments and hold Bitcoin as an asset. The move is indicative of a growing trend of traditional businesses incorporating cryptocurrency into their operations and viewing it as a new form of investment and payment.

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Nasdaq-listed spirits company Heritage Distilling announced it will begin holding Bitcoin as a “strategic asset” and accept Bitcoin payments. The company said the plan is subject to approval, and Heritage will first develop a policy plan for board approval before taking action. Heritage CEO Justin Stiefel said the company is prepared to accept Bitcoin as a form of payment for online e-commerce sales and acquire and hold Bitcoin as an asset. The move signals a growing trend of traditional businesses incorporating cryptocurrency into their business operations and viewing it as a valuable asset. Heritage Distilling’s decision also reflects the trend of companies like MicroStrategy holding Bitcoin as a reserve asset, indicating the growing influence of cryptocurrency in the financial realm.

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Liquor company holds Bitcoin as a strategic asset

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Liquor company will accept Bitcoin as a payment method

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Liquor company follows companies like MicroStrategy and includes Bitcoin in its treasury

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Liquor company is a leader in the craft liquor industry and is the first to accept Bitcoin

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